The health care industry is a capital-intensive, labor-intensive, and full information, with performance information that requires high concentration and attention from the health manager. Balanced Scorecard (BSC) is an importance technological innovation as a performance measurement system that strategically and allow manager translate organizational strategies into the mission and performance indicators with reality acceptance and its own variation response among users. The aim of this study is to determine the factor of affecting hospital managers' behavior intention in implementing the balanced scorecard. This research type was quantitative with cross sectional design. The sampling technique using purposive sampling. The samples were 60 respondents. The data collected by questionnaires analyzed with multiple linear regression test. The quantitative analysis' results of 60 samples showed that a simultaneous influence of easy perceive of using and usefulness perceive on behavioral intention in implementing BSC (Sig = 0,000 < 0,05) and easy perceive of using have influence on perceive of usefulness (Sig = 0,000 < 0,05). While partially easy perceive of using and usefulness perceive was affected toward behavioral intention is about (Sig = 0,422 > 0,05) and (Sig = 0,001 < 0,05), on the other side, the easy perceive of using have influence toward usefulness perceive (Sig = 0,000 < 0,05). The conclution was the hospital manajer's perception of the easy of use of BSC and the use of the manajer together have a significant impact on the manajer's behavioral intention to implement the BSC. The hospital manajer's perception of easy of use of the BSC had no significant effect on the intention to implement the BSC.
ABSTRAKIndustri pelayanan kesehatan adalah industri padat modal, padat karya, dan padat informasi, dimana konsentrasi dan perhatian manajer sangat dibutuhkan di dalamnya. Balanced Scorecard (BSC) adalah inovasi teknologi penting sebagai sistem pengukuran kinerja strategis yang memungkinkan manajer menerjemahkan strategi organisasi ke dalam misi dan indikator kinerja dengan realita respon (tanggapan) yang cukup bervariasi diantara penggunanya. Tujuan dari penelitian ini adalah menentukan faktor yang mempengaruhi niat perilaku manajer rumah sakit dalam menerapkan balanced scorecard. Jenis penelitian ini adalah kuantitatif dengan desain cross sectional. Pengambilan sampel menggunakan teknik purposive sampling. Jumlah sampel yang digunakan sebanyak 60 orang. Data dikumpulkan menggunakan kuesioner dan dianalisis menggunakan uji regresi linier berganda. Hasil analisis kuantitatif dari 60 sampel menunjukkan pengaruh simultan dari persepsi mudah menggunakan dan persepsi kemanfaatan terhadap niat perilaku menerapkan BSC (Sig = 0,000 < 0,05) dan persepsi mudah menggunakan berpengaruh terhadap persepsi kemanfaatan (Sig = 0,000 < 0,05). Sementara secara parsial persepsi mudah menggunakan dan persepsi kemanfaatan berpengaruh terhadap niat perilaku sebesar masing-masing (Sig = 0,422 > 0,05) dan (Sig = 0,001 < 0,05), di sisi l...