2018
DOI: 10.1007/s12325-018-0856-0
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Understanding Patient Preferences and Unmet Needs in Non-alcoholic Steatohepatitis (NASH): Insights from a Qualitative Online Bulletin Board Study

Abstract: IntroductionThe aim of this work was to understand how patients with non-alcoholic steatohepatitis (NASH) perceive their disease, unmet needs, and expectations regarding future treatment through online bulletin board (OBB) qualitative research.MethodsOBB is an asynchronous online qualitative market research tool that provides an open forum for interactive discussion among participants. Patients with NASH were recruited via physician referral and completed a screener questionnaire to ensure their eligibility an… Show more

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Cited by 31 publications
(94 citation statements)
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“…The aim of the design phase was to ensure a robust methodology for this research. To that end, inputs from patient online bulletin boards (OBB) (16) were considered and an in-depth 60-min telephone interview program with patients was used to test and refine patient survey questions. Interviewers for this phase were experienced in patient research with over 7 years of experience in moderating such discussions.…”
Section: Methodsmentioning
confidence: 99%
“…The aim of the design phase was to ensure a robust methodology for this research. To that end, inputs from patient online bulletin boards (OBB) (16) were considered and an in-depth 60-min telephone interview program with patients was used to test and refine patient survey questions. Interviewers for this phase were experienced in patient research with over 7 years of experience in moderating such discussions.…”
Section: Methodsmentioning
confidence: 99%
“…Similar results were obtained from ‘Continuum Clinical’, a global patient recruitment and retention company which suggested that only 6% of patients at high risk of developing steaohepatitis are aware of the disease 61 . Another recent survey by The NASH Education Program™ suggested that just 4% of respondents had heard about NAFLD, 62 whereas another work has suggested that a majority of patients with NAFLD have a poor understanding of the disease 63 . Worryingly, there is substantial under appreciation of NAFLD by primary care clinicians and under‐recognition of the spectrum of the disease and how it can be assessed 64 .…”
Section: Historical Perspective On Fatty Liver Nomenclaturementioning
confidence: 99%
“…In this study, we used a qualitative OBB methodology to generate patient insights into disease perception, management and unmet needs associated with PVNS [ 27 29 ]. In our study, all the participants unanimously expressed that pain was a significant factor for emotional and psychological burden.…”
Section: Discussionmentioning
confidence: 99%
“…Qualitative research methods have often been considered complementary to quantitative methods and prudent use of such approaches may help develop a broader understanding of clinical realities [ 45 ]. We demonstrated that the OBB, being an asynchronous, moderated, closed online community platform, offers an optimal means to uncover patient insights for qualitative patient research, with both more common and rare disease patient populations [ 27 29 , 46 ].…”
Section: Discussionmentioning
confidence: 99%
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