“…The measurement scale for Acceptance , Risk , Benefit , Trust , Affect , and Fairness contained 12 specific indicators ( Table 1 ), which were derived from several scales in relevant empirical studies with high reliability and validity [ 8 , 21 , 23 , 25 , 26 , 27 , 28 , 29 , 30 , 31 , 32 , 33 ]. Moreover, a set of socio-demographic factors, as suggested by previous studies [ 8 , 14 , 20 , 21 , 22 , 28 , 29 , 36 , 37 ] has also been included for model estimation.…”