Lattice non-invertible symmetries have rich fusion structures and play important roles in understanding various exotic topological phases. In this paper, we explore methods to generate new lattice non-invertible transformations/symmetries from a given non-invertible seed transformation/symmetry. The new lattice non-invertible symmetry is constructed by composing the seed transformations on different sites or sandwiching a unitary transformation between the transformations on the same sites. In addition to known non-invertible symmetries with fusion algebras of Tambara-Yamagami \mathbb Z_N×\mathbb Z_NℤN×ℤN type, we obtain a new non-invertible symmetry in models with \mathbb Z_NℤN dipole symmetries. We name the latter the dipole Kramers-Wannier symmetry because it arises from gauging the dipole symmetry. We further study the dipole Kramers-Wannier symmetry in depth, including its topological defect, its anomaly and its associated generalized Kennedy-Tasaki transformation.