Black Lives Matter, like many modern movements in the age of information, makes significant use of social media as well as public space to demand justice. In this article, we study the protests in response to the shooting of Keith Lamont Scott by police in Charlotte, North Carolina, on September 2016. Our goal is to measure the significance of urban space within the virtual and physical network of protesters. Using a mixed-methods approach, we identify and study urban space and social media generated by these protests. We conducted interviews with protesters who were among the first to join the Keith Lamont Scott shooting demonstrations. From the interviews, we identify places that were significant in our interviewees’ narratives. Using a combination of natural language processing and social network analysis, we analyze social media data related to the Charlotte protests retrieved from Twitter. We found that social media, local community, and public space work together to organize and motivate protests and that public events such as protests cause a discernible increase in social media activity. Finally, we find that there are two distinct communities who engage social media in different ways; one group involved with social media, local community and urban space, and a second group connected almost exclusively through social media.