The d e c lin e o f m ain streets a n d the rise o f sh o p p in g centres have been discussed fo r decades. This p a p e r aim s to describe the ro le o f m ain streets in a c h ie vin g a high level o f urban resilience. We analyse s h o p p in g preferences o f m ain street users in term s o f resilience. The increa sing n u m be r o f sh o p p in g centres has be com e a th re a t fo r m ain streets in A n k a ra , w hich has the highest level o f sh o p p in g centre space supply a m o n g Turkish cities. O u r research are a covers 1 1 m ain streets in the Central Business District. Users' p e rcep tions on v a rio u s street a ttrib u te s, s h o p p in g and the b u ilt en v iro n m e n t are in vestig ated using a survey. The survey results show th a t m ain streets are m a in ly used by u rb an dw ellers liv in g ne ar the city centre. The users visit these streets fo r sh o p p in g , e a tin g a n d e n te rta in m e n t purposes. This creates p e rson al bo nd s and fa m ilia rity , o ffe rin g trust in a cozy a tm osp he re w ith re a son able prices and the o p p o rtu n ity to b a rg a in increase loyalty, w hich co n trib u te s to the e c o n o m ic resilience. This proves the strength o f m ain streets and retaile rs on m ain streets to a d a p t to the effects o f a possible e c o n o m ic crisis. In -d e p th interview s reveal th a t re v ita lis a tio n pro g ra m m e s th a t take in to a c c o u n t the strengths o f the m ain streets w ill enha nce user diversity, store variety an d a ttra c t special bra nd s in m a in streets. K e y w o rd s : m ain streets , urban resilience , custom er pre ferences, shopping , AnkaraIn tro d u ctio n Urban space is shaped by people, and urban life attracts people because of the social, cultural and economic amenities that a city offers along with the consumption of goods and services. Shopping has become a major activity in urban life and it enhances social vitality and economic viability. It is also a convenience for people to sustain their lives. People living in cities need to buy goods, such as food, clothing and furniture, and utilise services in various outlets, such as tailors, hairdressers and beauty salons. Shopping venues, however, have transformed significandy in pursuit of the economic restructuring in the 1980s (Alzubaidi et al., 1997; Harvey, 2007). It has been a promi nent topic in the planning literature to discuss the spatial and economic differences between shopping centres and shopping streets and the impact of shopping centres on shopping streets (Southworth, 2005; Teller, 2008). However, studies on the distinctive characteristics of users and retailers in shopping streets are limited.