Use of Mobile Video Show for Community Behavior Change on Maternal and Newborn Health in Rural Ethiopia

Desta, Binyam Fekadu; Mohammed, Hajira; Barry, Danika; Frew, Aynalem Hailemichael; Hepburn, Kenneth; Claypoole, Christine

doi:10.1111/jmwh.12111

Cited by 21 publications

(20 citation statements)

References 19 publications

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“…mHealth via text messaging has also been a means of delivering health information and direct health services [ 10 ]. Recent evaluations of mHealth programs have demonstrated that various forms of text messaging can increase the utilization of antenatal care, skilled birth attendance and postnatal health services while improving customer satisfaction [ 11 – 16 ].…”

Section: Introductionmentioning

confidence: 99%

Does mobile phone ownership predict better utilization of maternal and newborn health services? a cross-sectional study in Timor-Leste

Nie

Unger

Thompson

et al. 2016

BMC Pregnancy Childbirth

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BackgroundIncreasingly popular mobile health (mHealth) programs have been proposed to promote better utilization of maternal, newborn and child health services. However, women who lack access to a mobile phone are often left out of both mHealth programs and research. In this study, we determine whether household mobile phone ownership is an independent predictor of utilization of maternal and newborn health services in Timor-Leste.MethodsThe study included 581 women aged 15–49 years with a child under the age of two years from the districts of Manufahi and Ainaro in Timor-Leste. Participants were interviewed via a structured survey of knowledge, practices, and coverage of maternal and child health services, with additional questions related to ownership and utilization of mobile phones. Mobile phone ownership was the exposure variable, and the dependent variables included having at least four antenatal care visits, skilled birth attendance, health facility delivery, a postnatal checkup within 24 h, and a neonatal checkup within 24 h for their youngest child. Logistic regression models were applied to assess for associations.ResultsSixty-seven percent of women reported having at least one mobile phone in the family. Women who had a mobile phone were significantly more likely to be of higher socioeconomic status and to utilize maternal and newborn health services. However, after adjusting socioeconomic factors, household mobile phone ownership was not independently associated with any of the dependent variables.ConclusionEvaluations of the effects of mHealth programs on health in a population need to consider the likelihood of socioeconomic differentials indicated by mobile phone ownership.Electronic supplementary materialThe online version of this article (doi:10.1186/s12884-016-0981-1) contains supplementary material, which is available to authorized users.

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Section: Introductionmentioning

confidence: 99%

Does mobile phone ownership predict better utilization of maternal and newborn health services? a cross-sectional study in Timor-Leste

Nie

Unger

Thompson

et al. 2016

BMC Pregnancy Childbirth

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“…We describe the extent to which the project's objectives were met and highlight implications for policy, programming, and research. Other articles in this supplement issue of the Journal of Midwifery & Women's Health provide more detailed descriptions and results of MaNHEP interventions …”

Section: Introductionmentioning

confidence: 99%

Improving Maternal and Newborn Health Care Delivery in Rural Amhara and Oromiya Regions of Ethiopia Through the Maternal and Newborn Health in Ethiopia Partnership

Sibley

Tesfaye²,

Desta³

et al. 2014

J Midwife Womens Health

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124

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Introduction:In Ethiopia, rural residence and limited access to skilled providers and health services pose challenges for maternal and newborn survival. The Maternal Health in Ethiopia Partnership (MaNHEP) developed a community-based model of maternal and newborn health focusing on birth and the early postnatal period and positioned it for scale-up. MaNHEP's 3-pronged intervention included community-and facility-based community maternal and newborn health training, continuous quality improvement, and behavior change communications.Methods: Evaluation included baseline and endline surveys conducted with random samples of health extension workers, community health development agents, traditional birth attendants (TBAs), and women who gave birth the year prior to the survey; pretraining, posttraining, and postintervention clinical skills assessments conducted with health extension workers, community health development agents, and traditional birth attendants; endline surveys conducted with quality improvement teams; and a perinatal verbal autopsy study.Results: There were significant improvements in the completeness of maternal and newborn health care provided by the team of health extension workers, community health development agents, and TBAs in their demonstrated capacity and confidence to provide care and a sense of being part of a maternal and newborn health care team. There were also significant improvements in women's awareness of and trust in the ability of these team members to provide maternal and newborn health care, in the completeness of care that women received, and in the use of skilled providers and health extension workers for antenatal and postnatal care. In addition, a shift occurred toward the use of providers with a higher level of skills for birth care. Successful local solutions for pregnancy identification, antenatal care registration, labor-birth notification, and postnatal follow-up were adopted across 51 project communities. The number of days between perinatal deaths increased over the duration of the project.Discussion: MaNHEP was associated with more, and more complete, coverage of maternal and newborn health care and improved perinatal outcomes.

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“…This integration was associated over a 2‐year period, with increased completeness of care, increased use of skilled providers and health extension workers at birth, and a 10‐fold increase in postnatal care coverage. Desta et al describe how this integrated effort was reinforced by a novel mobile van video show, among other behavior change communications activities.…”

Section: Articles In This Special Issuementioning

confidence: 99%

Reducing Maternal and Perinatal Mortality Through a Community Collaborative Approach: Introduction to a Special Issue on the Maternal and Newborn Health in Ethiopia Partnership (MaNHEP)

Koblinsky¹

2014

J Midwife Womens Health

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Use of Mobile Video Show for Community Behavior Change on Maternal and Newborn Health in Rural Ethiopia

Cited by 21 publications

References 19 publications

Does mobile phone ownership predict better utilization of maternal and newborn health services? a cross-sectional study in Timor-Leste

Does mobile phone ownership predict better utilization of maternal and newborn health services? a cross-sectional study in Timor-Leste

Improving Maternal and Newborn Health Care Delivery in Rural Amhara and Oromiya Regions of Ethiopia Through the Maternal and Newborn Health in Ethiopia Partnership

Reducing Maternal and Perinatal Mortality Through a Community Collaborative Approach: Introduction to a Special Issue on the Maternal and Newborn Health in Ethiopia Partnership (MaNHEP)

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