Usingstar trek: The next generationto teach concepts in persuasion, family communication, and communication ethics

Adventure Racing and Organizational Behavior

“…In fact, film has been used to illustrate concepts ranging from communication and rhetorical criticism to leadership and ethics. Examples include Zorn's (1991) application of Death of a Salesman to the concept of identity management; Johnson and Iacobucci's (1995) discussion of student communication patterns as exemplified in The Dream Team; Winegarden, Fuss-Reineck, and Charron's (1993) use of Star Trek: The Next Generation to elicit student reflection about persuasion, family communication, and communication ethics; Griffin's (1995) examination of Thelma and Louise as a way to teach rhetorical criticism; Comer's (2001) application of The Lion King to a discussion of fundamental concepts and complex themes in leadership; and Champoux's (2005) comparison of animated versus live-action films to examine the following management course topics: diversity using The Hunchback of Notre Dame, Beauty and the Beast, and Snow White and the Seven Dwarfs; ethics with Robin Hood; and problem solving with Alice in Wonderland. These examples showcase how films with different presentation styles (e.g., animated vs. live action) and varying classifications (e.g., fiction, science fiction, portrayals of real-world events) can be effectively used in educational settings.…”