Using Social Media to Preserve Consumers’ Awareness on Food Identity in Times of Crisis: The Case of Bakeries

Fusté‐Forné, Francesc; Filimon, Nela

doi:10.3390/ijerph18126251

Cited by 14 publications

(8 citation statements)

References 98 publications

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“…Research which focuses on consumption behaviours is classified to two types. The first type investigated the consumption of many kinds of goods during the COVID-19 pandemic [7][8][9][10]. For example, Peluso et al found consumers spend more on sustainable products in an empirical study in Italy [11].…”

Section: Literature Reviewmentioning

confidence: 99%

Change of Consumption Behaviours in the Pandemic of COVID-19: Examining Residents’ Consumption Expenditure and Driving Determinants

Xiong

Tang

Yu-feng

et al. 2021

IJERPH

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This study investigated changes of individuals’ consumption behaviours during the COVID-19 pandemic and explored the driving determinants in consumption expenditure in Zhejiang China. Based on the 454 samples of survey data, which were collected in 2020 and 2021, it showed a reduction trend in consumption expenditure during the pandemic. Compared to the consumptions before the pandemic, money spent on housing, food, and beverage did not change too much. However, expenditures on wearing, recreation, and education reduced. Age, family size, and household income were significant to the expenditure changes. Online shopping became an important alternative way for residents during the pandemic and the trend is expected to continue even after the pandemic. Based on the findings, suggestions are summarized as two points. First, the young and single residents are the main group for recovering the consumption for wearing, recreation, education, and public transport. Meanwhile, to improve the satisfactions in online shopping, regulations should be issued by the government in improving the quality of goods and service.

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Section: Literature Reviewmentioning

confidence: 99%

Change of Consumption Behaviours in the Pandemic of COVID-19: Examining Residents’ Consumption Expenditure and Driving Determinants

Xiong

Tang

Yu-feng

et al. 2021

IJERPH

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“…The use of food delivery services may contribute to a sedentary lifestyle, increasing the risk of adverse health outcomes [ 62 ]. Food safety and health issues have raised people’s concerns [ 91 , 92 ]; however, online food delivery platforms always seem to promote unhealthy food [ 93 ]. During the pandemic, people’s diets changed, especially as unhealthy diets increased [ 45 , 93 , 94 ].…”

Section: Resultsmentioning

confidence: 99%

A Thematic Review on Using Food Delivery Services during the Pandemic: Insights for the Post-COVID-19 Era

Yao

Osman

et al. 2022

IJERPH

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The food delivery service is the most typical and visible example of online-to-offline (O2O) commerce. More consumers are using food delivery services for various reasons during the COVID-19 pandemic, making this business model viral worldwide. In the post-pandemic era, offering food delivery services will become the new normal for restaurants. Although a growing number of publications have focused on consumer behavior in this issue, no review paper has addressed current research and industry trends. Thus, this paper aims to review the literature published from 2020 to the present (October 2022) on consumers’ use of food delivery services during the pandemic. A thematic review was conducted, with 40 articles searched from Scopus and Web of Science being included. Quantitative findings showed current research trends, and thematic analyses formed eight themes of factors influencing consumer behavior: (1) technical and utilitarian factors, (2) system-related attributes, (3) emotional and hedonic factors, (4) individual characteristics, (5) service quality, (6) risk-related factors, (7) social factors, and (8) food-related attributes. The paper also emphasizes COVID-19-related influences and suggests promising future research directions. The results offer insights into industry practices and starting points for future research.

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“…The social media environment also permeates a reciprocal communication environment between customers and businesses, allowing customers to provide their opinions and analyse, generate, and share content across different social media support systems (Chau & Xu, 2012; Dijkmans et al, 2015; Harrigan et al, 2017). This study is timely in that it is placed within the ‘contemporary hyper‐attention to food’ (Calefato et al, 2016, p.372), where social media is regarded as a trumpet of gastronomic‐based values (Dupuis et al, 2020; Fusté‐Forné & Filimon, 2021; Ramírez‐Gutiérrez et al, 2021).…”

Section: The Links Between Luxury and Gastronomy In Digital Tourism M...mentioning

confidence: 99%

Marketing of luxurious gastronomic experiences on social media: The visual storytelling of luxury hotels

Michael

Fusté‐Forné

2022

Journal of Tourism Research

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The role of luxury as a source of tourism experiences is gathering growing attention, with special attention to the foundations of the relationships between gastronomy and social media marketing. Drawing from a visual methodology, this study analyses how luxury hotels (Burj Al Arab, Emirates Palace, St. Regis Saadiyat Island, and Atlantis) in the UAE promote gastronomy by identifying visual features of social media posts (N = 1866) to manage their image of luxury. Results show that the most relevant drivers of luxury gastronomy are the discovery of cultures, experiences in the hotel environment, novelty and hedonism, and promotion of a luxurious place and lifestyle that is seen as authentic, prestigious and sophisticated. SpanishEl papel del lujo como fuente de experiencias turísticas está atrayendo cada vez más atenci on, y especialmente las relaciones entre la gastronomía y el marketing en redes sociales. A partir de una metodología visual, este estudio analiza c omo los hoteles de lujo (Burj Al Arab, Emirates Palace, St. Regis Saadiyat Island y Atlantis) en los Emiratos Árabes Unidos promocionan la gastronomía al identificar las características visuales de las publicaciones en las redes sociales (N = 1866) para gestionar su imagen de lujo. Los resultados muestran que los impulsores más relevantes de la gastronomía de lujo son el descubrimiento de culturas, las experiencias en el ambiente del hotel, la novedad y el hedonismo, y la promoci on de un lugar y un estilo de vida lujoso que se percibe como auténtico, prestigioso y sofisticado.

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Using Social Media to Preserve Consumers’ Awareness on Food Identity in Times of Crisis: The Case of Bakeries

Cited by 14 publications

References 98 publications

Change of Consumption Behaviours in the Pandemic of COVID-19: Examining Residents’ Consumption Expenditure and Driving Determinants

Change of Consumption Behaviours in the Pandemic of COVID-19: Examining Residents’ Consumption Expenditure and Driving Determinants

A Thematic Review on Using Food Delivery Services during the Pandemic: Insights for the Post-COVID-19 Era

Marketing of luxurious gastronomic experiences on social media: The visual storytelling of luxury hotels

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