2022
DOI: 10.46328/ijtes.342
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Using YouTube to Connect and Educate Individuals in the Chemical Industry

Abstract: In the chemical industry, a new generation of decision-makers is emerging in the next 5 to 10 years with a higher affinity for the use of videos to find information and to connect with other individuals. Through the digital transformation, an “on-demand” culture has become usual. As individuals want to access information at any time, B2B companies need to transform to video-based infrastructures enabling them to build effective relationships through connecting their employees with the new decision-makers of th… Show more

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“…It also helps cover the materials comprehensively, especially language. On another hand, teachers can focus more on students' learning abilities rather than spending more time explaining complex concepts and topics (Berk, 2009;Buzzeto-More, 2015;Calif, 2000;Dybek, 2002;Forcier, 2021;Klein, 2022).…”
Section: Introductionmentioning
confidence: 99%
“…It also helps cover the materials comprehensively, especially language. On another hand, teachers can focus more on students' learning abilities rather than spending more time explaining complex concepts and topics (Berk, 2009;Buzzeto-More, 2015;Calif, 2000;Dybek, 2002;Forcier, 2021;Klein, 2022).…”
Section: Introductionmentioning
confidence: 99%