Validating the factors influencing social commerce adoption in small and medium enterprise in Malaysia

Ali, Walid Abdullah; Mukhtar, Muriati; Mohamed, Ibrahim

doi:10.11591/ijeecs.v17.i1.pp440-447

Cited by 17 publications

(37 citation statements)

References 23 publications

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“…Some limitations include the lack of financial resources, lack of information management systems, lack of expert knowledge management, and lower levels of available resources. IT adoption in SMEs is also still low (Abdulla Ali et al, 2019;Abed, 2020;Chatterjee & Kumar Kar, 2020).…”

Section: Social Commerce In Smementioning

confidence: 99%

“…Also, UTAUT has a gender, age, experience, and voluntariness factors (Bamansoor et al, 2020;Rahman et al, 2020). Factors in the UTAUT model can be seen in (Rahman et al, 2020) Besides, other studies look at S-Commerce adoption in SMEs from an organizational perspective (Abdulla Ali et al, 2019;Abed, 2020;Purwandari et al, 2019). At present, technology adoption for organizations is increasing.…”

Section: Theoretical Modelmentioning

confidence: 99%

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Determination of the influence factors on social commerce in SME: A review

Sutomo¹,

Rahman²,

Romli³

2020

IJSECS

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Social Commerce is a new form of online commerce that utilizes social media technology. Individuals and companies have become interested in utilizing Social Commerce. But, S-Commerce adoption is not easy because you have to know what factors determined S-Commerce adoption. This study aims to investigate the determinants factor that influences the implementation of social commerce on SME. The results of this study are TAM and UTAUT is a method that is widely used for S-Commerce implementation, while the factors that influence the implementation of social commerce are the perceived usefulness, trust, ease of use, facilitating conditions, and information quality.

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Section: Social Commerce In Smementioning

confidence: 99%

Section: Theoretical Modelmentioning

confidence: 99%

Determination of the influence factors on social commerce in SME: A review

Sutomo¹,

Rahman²,

Romli³

2020

IJSECS

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“…The increased popularity of social media and social networking sites (SNS) has led to a new stream of electronic commerce, termed as social commerce (s-commerce) (Ali et al, 2020). S-commerce is defined as a "socially-driven interaction process pertinent to purchasing a product or service using quality of social media" (Aladwani, 2018, p. 2).…”

Section: Introductionmentioning

confidence: 99%

A Meta-Analytic Structural Equation Model for Understanding Social Commerce Adoption

et al. 2021

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Social commerce (s-commerce) has gained prominence with advances in social media and social networking technologies over the last decade. Prior research has employed diverse theoretical perspectives to understand and explain consumer behavior within s-commerce but has also produced inconsistent results. This study integrates different theoretical perspectives including trust, social support, and social presence. The research portrays an integrated research model involving factors that impact behavioral intention and use behavior of s-commerce consumers whilst synthesizing prior empirical findings. A meta-analytic structural equation modeling (MASEM) method was used to synthesize 189 findings reported in 68 s-commerce studies and to analyze the structural model. Our findings show that trust and informational support have positive effects on behavioral intention while trust and emotional support have positive effects on use behavior. Furthermore, our findings highlight that behavioral intention influences use behavior and mediates the effect of trust and informational support on use behavior. The implications for research and practice are discussed in detail.

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“…the consumer innovativeness, the perceived benefit, and the perceived risk. Those factors were considered separately [2][3][4][5], or together as in [6][7][8][9][10][11].…”

Section: Introductionmentioning

confidence: 99%

Dispatching the problems in implementing mobile payment services from consumer attitude perspective

Van

Tien

Huynh

et al. 2021

IJEECS

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<span>Due to the abundance of internet and e-commerce (electronic commerce), an excessive amount of data has been generated causing an overload of information to the current network infrastructure. As an attempt to solve this problem, there is a shift to mobile payment in the field of E-commerce. Thus, it is essential to study the adoption level of such service for global markets in general and the Vietnamese market in specific. In this paper, we study the consumers' attitude toward mobile payment, investigated with the theory of planned behavior (TPB) from three perspectives, namely the consumer innovativeness, perceived benefit, and perceived risk. Accordingly, there are six hypotheses proposed to study the consumers' attitude toward the service. Thanks to the structural equation modeling (SEM) method, a population of 250 Vietnamese mobile payment users was analyzed to confirm five out of the six hypotheses. It is drawn that the attitude toward the service is correlated positively with the innovativeness and the perceived benefit, while being correlated negatively with the perceived risk. Besides, the resulted model can elucidate approximately 49% the consumers' intention to reuse the mobile payment service.</span>

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Validating the factors influencing social commerce adoption in small and medium enterprise in Malaysia

Cited by 17 publications

References 23 publications

Determination of the influence factors on social commerce in SME: A review

Determination of the influence factors on social commerce in SME: A review

A Meta-Analytic Structural Equation Model for Understanding Social Commerce Adoption

Dispatching the problems in implementing mobile payment services from consumer attitude perspective

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