Value co-creation and purchase intention in social network sites: The role of electronic Word-of-Mouth and trust – A theoretical analysis

See-To, Eric Wing Kuen; Ho, Kevin

doi:10.1016/j.chb.2013.10.013

Cited by 466 publications

(286 citation statements)

References 51 publications

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“…The direct influence mainly results from consumers' reliance on others recommendations, such as e-word of mouth like the comments left by those consumers having purchase experience. This result confirms the findings of See-To and Ho (2014) and Hsiao et al (2010). The word of mouth information is helpful to reduce the uncertainty and worries of those hesitating consumers to make a purchase decision.…”

Section: Word Of Mouthsupporting

confidence: 79%

Drivers of online purchase intention on Singles' Day: a study of Chinese consumers

Zhao¹,

Hooi

2017

IJEMR

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Abstract:The purpose of the present study is to understand the drivers of Chinese consumers online purchase intention on Singles' Day. Data were collected from 214 Chinese consumers who have online purchase experience on Singles' Day. The results show that consumers online purchase intention is positively related to promotion, e-store atmosphere, word of mouth, and advertising and consumption rituals with either direct or indirect relationship with mediators such as perceived value, shopping enjoyment, impulsive buying orientation, and browsing. More specifically, advertising and consumption rituals exhibit a stronger influence among all drivers. The empirical evidence of this study will contribute to the literature in online shopping purchase intention as little research has addressed drivers of consumers online purchase intention on Singles' Day.

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Section: Word Of Mouthsupporting

confidence: 79%

Drivers of online purchase intention on Singles' Day: a study of Chinese consumers

Zhao¹,

Hooi

2017

IJEMR

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“…to decide whether they would trust the firm in an electronic transaction (See-To & Ho, 2014). As proposed by Gordon (2007), consumers trust the product recommendations on the social shopping networks of websites, as a result their intention to purchase the socially-recommended product is aroused, and thus they may purchase from that website.…”

Section: Social Shoppingmentioning

confidence: 99%

How social shopping retains customers? Capturing the essence of website quality and relationship quality

Hsu

Chen

Kumar

2016

Total Quality Management & Business Excellence

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Disclaimer UWE has obtained warranties from all depositors as to their title in the material deposited and as to their right to deposit such material. UWE makes no representation or warranties of commercial utility, title, or fitness for a particular purpose or any other warranty, express or implied in respect of any material deposited.UWE makes no representation that the use of the materials will not infringe any patent, copyright, trademark or other property or proprietary rights.UWE accepts no liability for any infringement of intellectual property rights in any material deposited but will remove such material from public view pending investigation in the event of an allegation of any such infringement. PLEASE SCROLL DOWN FOR TEXT.1 How social shopping retain customers? Capturing the essence of website quality and relationship quality Abstract Social shopping as a result of the advancement of social media applications is increasing considerably in e-commerce. As a consequence of the multi-faceted phenomenon of social shopping, website managers encounter a lot of challenges in providing their quality website experience to satisfy their customers' needs and in developing relationships among participants, and community. In short, providing excellent quality website experience is crucial to support online customers. Therefore, it is necessary to offer further theoretical conceptualizations as well as detailed empirical evidence for such phenomena in which social shopping are supported and enabled. Thus, this paper attempts to investigate the factors affecting purchase intention of social shopping including two constructs: website quality (i.e., system, information, and service quality) and relationship quality (i.e., satisfaction, commitment, and trust).Additionally we aim to identify the mediating roles of commitment and trust. The empirical results show that the perceived system and service quality are important antecedents of customer satisfaction, but not for the effect of perceived information quality on customer satisfaction. Furthermore, it shows that customer satisfaction significantly influences commitment, trust, and purchase intention, and trust in turn significantly affect commitment. Our empirical results confirm that commitment and trust partially mediate the relationship between satisfaction and purchase intention in social shopping context.

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“…Social media has been studied with a view to assessing its impact on collecting market information (Baur 2016), behavioural mining (Bulut and Dogan 2017;Manca et al 2015), analysing political developments (Boerman and Kruikemeier 2016;Lee et al 2015), cocreation (Cheung and To 2016;See-To and Ho 2014) and co-promotion (Zhou and Wang 2014). Like other technologies, social media can facilitate social change and changes in business practices.…”

Section: Social Media and Acculturationmentioning

confidence: 99%

The Impact of Social Media on Consumers’ Acculturation and Purchase Intentions

et al. 2017

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Social media has emerged as a significant and effective means of assisting and endorsing activities and communications among peers, consumers and organizations that outdo the restrictions of time and space. While the previous studies acknowledge the role of agents of culture change, it largely remains silent on the role of social media in influencing acculturation outcomes and consumption choices. This study uses self-administered questionnaire to collect data from 514 Turkish-Dutch respondents and examines how their use of social media affects their acculturation and consumption choices. This research makes a significant contribution to consumer acculturation research by showing that social media is a vital means of culture change and a driver of acculturation strategies and consumption choices. This study is the first to investigate the role of social media as an agent of culture change in terms of how it impacts acculturation and consumption. The paper discusses implications for theory development and for practice.

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Value co-creation and purchase intention in social network sites: The role of electronic Word-of-Mouth and trust – A theoretical analysis

Cited by 466 publications

References 51 publications

Drivers of online purchase intention on Singles' Day: a study of Chinese consumers

Drivers of online purchase intention on Singles' Day: a study of Chinese consumers

How social shopping retains customers? Capturing the essence of website quality and relationship quality

The Impact of Social Media on Consumers’ Acculturation and Purchase Intentions

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