“…The practice of incorporating public values into the policy-making decision process has a robust basis in the academic literature, where the public's opinion is intended to drive policy creation and implementation (Dhillon and Smith, 2017;Dhillon et al, 2016;Dhillon and Torkzadeh, 2006;Drevin et al, 2007;Keeney, 1994Keeney, , 2006Keeney, , 2013Keeney and Palley, 2013;May et al, 2013;Merrick and Garcia, 2004;Merrick et al, 2005a;Merrick et al, 2005b; Reconciling value-based objectives Witesman and Walters, 2014). The opinion of the public is driven by the inherent values of the collective individuals and is very useful for creating policy that is both effective and accepted by those affected through its implementation (Keeney, 1999(Keeney, , 2006Dhillon et al, 2016;Dhillon and Torkzadeh, 2006).…”