“…Yuker (1994) indicated that competence is a factor that affects attitudes when the area of competence is important to the observer. The studies reviewed here include initial attempts to investigate the effects of communicative competence on listener attitudes; however previous work suggests that competency of individuals using AAC involves more factors than response latency and prompting and may be differentially valued according to the observer (Bedrosian, Hoag, Calculator, & Molineux, 1992;Bedrosian, Hoag, Johnson, & Calculator, 1998;Light, 1989;Schlosser, 2003a). Triandis et al (1984) stated ''when people have no established habits about a certain behavior they do what is socially desirable, consistent with their self-concepts, intrinsically enjoyable, and has good perceived consequences'' (p. 28).…”