Viability and Profile of the Consumerist Segment

Bourgeois, Jacques C.; Barnes, James G.

doi:10.1086/208734

Cited by 34 publications

(6 citation statements)

References 22 publications

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“…The preservation of the hygienic-sanitary, recreational and aesthetic functions of the components of the natural environment is the guarantee of a continuous development of the human society and the concerns must be taken into consideration both by the authorities and all the components of the civil society at local, national, European and international level (Roberts, 2007). It confirms the attitude of environmentally conscious consumers who are alert and bettering themselfs (Berkowitz and Lutterman, 1998;Bourgeois and Barnes, 1979). Usually, the prosocial or proetic behaviors of consumers are strongly influenced by demographics and have characteristics according to age, income level, education level and occupation.…”

Section: Review Of the Scientific Literaturesupporting

confidence: 57%

Large-Scale Cultural Events: An Argument for Strengthening Ecological Awarenes

Cetină¹,

Elena²,

Narcisa³

et al. 2020

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The economic-social and technological dynamism, the changes produced in the natural environment force the society to change the attitude and the behavior towards the environment by developing the ecological awareness, a process that must materialize in a behavior of acquisition, purchase and consumption based on ecological principles and criteria. The major differences in consumer behavior, business practices, and entrepreneurial practices are an effect of cultural differences. Under the conditions of sustainable and systematic development of the states of the world, it has become necessary to consider cultural institutions as organizations that through their purchasing behavior based on ecological principles and by creating and transmitting thematic messages, can significantly contribute to the development of the ecological awareness of the society. In this context, the purpose of the research is to determine the impact of major cultural events on increasing the awareness of the society regarding the protection of the environment, through the component of ecological acquisitions. The opinion poll conducted took into account the participants' perceptions during large-scale cultural events regarding the importance attributed by organizers to the development of the ecological awareness and the way in which they practice ecological acquisitions. Also, through this survey it was aimed to establish the existence or non-existence of the relationship between the degree of reception of the message with ecological theme of the organizers and the demographiccultural characteristics of the attending public, implicitly of the society. The aim was to analyze the need of increasing major cultural events organizers' degree of involvement in increasing participants' ecological awareness by diversifying the types of actions that will stimulate acquisition, buying and ecological consumption behavior.

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Section: Review Of the Scientific Literaturesupporting

confidence: 57%

Large-Scale Cultural Events: An Argument for Strengthening Ecological Awarenes

Cetină¹,

Elena²,

Narcisa³

et al. 2020

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“…At the heart of the consumerism movement was the idea of the active consumer (Bourgeois & Barnes, 1979). This active consumer is empowered and plays a dynamic role in the marketplace (Samiee & Ryans, 1982).…”

Section: Psychographic Factorsmentioning

confidence: 99%

Demographic and Psychographic Antecedents of Community Participation: Applying a Social Marketing Model

Dutta

2003

Social Marketing Quarterly

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Community participation has received a great deal of attention in recent work on political and health communication. Reflective of the extent of collective action in a community, community participation has typically been treated as a macro-level variable. Building on recent research that points out the role of trait-level variables in the production of community participation, this article serves two different purposes. First, based on the notion of a web of congruent activities, interests, and opinions, it proposes a series of psychographic variables in the context of their relationship with community participation. Second, it proposes the use of demographic and psychographic variables to strategically target highly engaged individuals and communities as sites for interventions and social marketing strategies to increase the participation in less involved communities.

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“…According to TGI (TGI GLOBAL Barometer, 2019), in the UK, for example, women have been more proactive about environmental issues than men. The level of education (a bachelor's degree) also significantly influences the respondents' response to the questions on ecology, while for this indicator, the results demonstrate a high level of response regardless of the country where the research was conducted (WEBSTER, 2007;LUKINA, 2010;LUKINA, 2018;BOURGEOIS, 1979;BERKOWITZ, 1998;SIMGEEMEKCI, 2019). Thus, it can be concluded that environmentally responsible behavior and concern about the environmental situation significantly depend on the main socio-demographic characteristics (age, gender, level of education).…”

Section: Literature Reviewmentioning

confidence: 98%

Assessing the value orientation impact on the city dwellers’ perception of the ecological situation

Sidorchuk

Lukina

Mkhitaryan

et al. 2021

Laplage

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The perception of the ecological situation in the Moscow metropolis was studied using an online survey of the city dwellers. Quota sampling, proportional to the age and sex composition for each municipal administrative district, was used to ensure representativeness. The influence of the high-level values (basic, HLV) according to Schwartz and socio-demographic factors on the respondents’ perception of the ecological situation in the metropolis was studied during the research. The results obtained showed no statistically significant differences in the perception of factors that negatively affect the ecological situation in Moscow, depending on the value orientations. At the same time, the perception of changes in the ecological situation in the city differs in different clusters based on socio-demographic indicators. The change in the ecological situation is most acutely recorded in clusters, where young people occupy a significant share. Notably, in the cluster where women prevail, the change in the situation is seen as a deterioration.

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Viability and Profile of the Consumerist Segment

Cited by 34 publications

References 22 publications

Large-Scale Cultural Events: An Argument for Strengthening Ecological Awarenes

Large-Scale Cultural Events: An Argument for Strengthening Ecological Awarenes

Demographic and Psychographic Antecedents of Community Participation: Applying a Social Marketing Model

Assessing the value orientation impact on the city dwellers’ perception of the ecological situation

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