ⅷ Objective To assess how local television news programs' reporting of injuries and deaths from traumatic causes compares with coroners' records of deaths and the estimated incidence of injuries in the same geographic area during the same time. ⅷ Methods Using epidemiologic methods, we identified the underlying cause of death or injury in each of 828 local television news stories broadcast in Los Angeles during late 1996 or early 1997 that concerned recent (<3 days) traumatic injuries or deaths in Los Angeles County. Odds ratios were computed using deaths by homicide or injuries sustained in assaults as the referent group. ⅷ Results The number of persons depicted as dead amounted to 47.8% of the actual total number of traumatic deaths occurring in Los Angeles County during the study period. In contrast, the number depicted as injured represented only 3.4% of injuries due to traumatic causes. Both injuries and deaths due to fires, homicides, and legal interventions were proportionally well represented. However, injuries and deaths from accidental poisoning, falls, and suicide were significantly underrepresented. ⅷ Conclusions Some types of events receive disproportionately more news coverage than others. Local television news tends strongly to present only those events concerned with death or injury that are visually compelling. We discuss reasons for concern about the effect that this form of information bias has on public understanding of health issues and possible counteractions that physicians can take.Local television news occupies an important position for many Americans, providing a window on the community's reality and shaping the audience's views of its society. 1 It can also offer a modicum of medical literacy. As in any other journalistic endeavor, news directors must decide what to include in a broadcast, what effort should be devoted to researching each topic, with how much emphasis, and using which perspective. In medical and technical areas, this can be a difficult assignment for news staff with limited relevant expertise. One health topic, however, commonly receives special emphasis: violent deaths and injuries are stock items in the widespread "eyewitness" formulation of local television news.Across most of the spectrum of programming categories, violence has been intensely studied. 2-7 However, whereas local television news content has been harshly criticized for a long time, 8 assessments of its portrayal of traumatic deaths and injuries have been rare. In this study, we focus on these concerns-and on why they should matter to health care professionals-through a comparison of a sample of local television news programming with real-world frequencies of traumatic injuries and deaths.
METHODSIn this investigation of traumatic deaths and injuries, we applied modern epidemiologic methods to a source not frequently tapped for such purposes. 9 UCLA's Film and Television Archives allowed us access to videotapes of 9 channels of news broadcasts originating in Los Angeles. All 9 channels include...