“…Interestingly, further investigations have shown that the auditory preference is still present in later childhood at four years of age, yet ultimately disappears in adulthood, where adults exhibit a visual preference ( Robinson and Sloutsky, 2004 ; Sloutsky and Napolitano, 2003 ). In light of the advantageous status of the auditory modality in early infancy it is notable that the majority of electrophysiological research on early word learning has been conducted in cross-modal experiments (e.g., Borgström et al, 2016 , 2015a , b , Friedrich and Friederici, 2008 , 2011 , 2017 ; Friedrich et al, 2017 ; Torkildsen et al, 2008 , 2009 ). Thus, by exploring paradigms presenting objects in other than the visual modality, for example, audition, we can begin to understand how different types of perceptual information affect the building of object-word associations early in life, such as the meanings for auditory words like lullaby , siren , and thunder .…”