2020
DOI: 10.1007/s40747-020-00223-7
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Voice of urban park visitors: exploring destination attributes influencing behavioural intentions through online review mining

Abstract: In this paper, we will identify the destination attributes of a popular urban park and investigate their specific roles in forming visitors' behavioural intentions using text mining approaches. The principles of natural language processing and psychometric procedure were combined to achieve the objectives of the research. Initially, park visitors’ online reviews were collected and analysed to identify possible latent dimensions for questionnaire design. Then, exploratory factor analysis (EFA) and confirmatory … Show more

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Cited by 6 publications
(3 citation statements)
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“…The sentiment and emotion analysis of multi-modal dialogue such as video, audio, image attracts more and more attention [7,[22][23][24]. To improve the performance of the classifier, the image-text pair in the existing unimodal data is usually used as a multi-modal comprehensive data set [25].…”
Section: Multimodal Sentiment Analysismentioning
confidence: 99%
“…The sentiment and emotion analysis of multi-modal dialogue such as video, audio, image attracts more and more attention [7,[22][23][24]. To improve the performance of the classifier, the image-text pair in the existing unimodal data is usually used as a multi-modal comprehensive data set [25].…”
Section: Multimodal Sentiment Analysismentioning
confidence: 99%
“…The Keras framework is used for keyword extraction and vectorization. Keras is an open source artificial neural network library written in Python that can be used as a highlevel application program interface for TensorFlow, Microsoft-CNTK and Theano to design, debug, evaluate, apply and visualize deep learning models [23][24][25]. Keywords can describe the theme or primary content of the text.…”
Section: Keyword Extraction and Vectorizationmentioning
confidence: 99%
“…Due to the huge amount of text data from various sources, text mining techniques have been applied in several fields such as mining online reviews to discover the behavioral intentions of park visitors [16], mining online reviews for customer satisfaction analysis [5], online review classification [7], user-generated content analysis [31], service blueprint development [25] and supply chain risk management [6]. Moro et al [20] used text mining software, Tools for Innovation Monitoring, to recognize the evolving technologies of renewable energy.…”
Section: Introductionmentioning
confidence: 99%