2020
DOI: 10.47231/vfvl6530
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‘We are Committed to the Change Agenda’: Tracking Ideological Strategies in President Buhari’s 2019 Independence Day Speech

Abstract: This study critically examines ideological strategies in President Buhari's 2019 Independence Day Speech with a view to demonstrating how the speech subtly but pragmatically functions beyond being a yearly ritualistic exercise but equally projecting the Buhari-led administration's commitment to its 'change' agenda. With insights from van Dijk's (2004) model of Critical Discourse Analysis, relevant excerpts of the speech were purposively selected for analysis in this study. Findings reveal that the speech is ch… Show more

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“…The conceptually-oriented critical discourse analysis demonstrates how Brexit was made real by recontextualising components of prior social/political/economic crises. In his study, Krzyżanowski highlights the various impact of 'Brexit as crisis' on European news media discourse 32) . Ajayi examine President Buhari's (2019) Independence Day Speech to show how it discreetly but pragmatically projects the Buhari-led administration's commitment to its 'change' goal 33) .…”
Section: Previous Studiesmentioning
confidence: 99%
“…The conceptually-oriented critical discourse analysis demonstrates how Brexit was made real by recontextualising components of prior social/political/economic crises. In his study, Krzyżanowski highlights the various impact of 'Brexit as crisis' on European news media discourse 32) . Ajayi examine President Buhari's (2019) Independence Day Speech to show how it discreetly but pragmatically projects the Buhari-led administration's commitment to its 'change' goal 33) .…”
Section: Previous Studiesmentioning
confidence: 99%