In this study, we developed and explored a methodical image augmentation technique for swimmer localisation in northern German outdoor lake environments. When it comes to enhancing swimmer safety, a main issue we have to deal with is the lack of real-world training data of such outdoor environments. Natural lighting changes, dynamic water textures, and barely visible swimming persons are key issues to address. We account for these difficulties by adopting an effective background removal technique with available training data. This allows us to edit swimmers into natural environment backgrounds for use in subsequent image augmentation. We created 17 training datasets with real images, synthetic images, and a mixture of both to investigate different aspects and characteristics of the proposed approach. The datasets were used to train YOLO architectures for possible future applications in real-time detection. The trained frameworks were then tested and evaluated on outdoor environment imagery acquired using a safety drone to investigate and confirm their usefulness for outdoor swimmer localisation.