“…The sentiment analysis of sentences allows measuring what people think and relating it to different events. Along this line, several studies analyzed the relationship between social network sentiment and the stock market (Oh and Sheng, 2011;Rao and Srivastava, 2012;Bissattini and Christodoulou, 2013;Oliveira et al, 2013), and found that sentiment can help in predicting stock market variables such as trading volume, returns, or market movements. Nevertheless, in order to obtain a better prediction, it is necessary to take many more variables into account, such as market risk (Ribeiro-Soriano and Urbano, 2010), or Tobin's Q (Piñeiro-Chousa et al, 2016), as well as other information from social networks (e.g., message volume, certain user profile characteristics) (Piñeiro-Chousa et al, 2017).…”