What Drives the Adoption of Smart Travel Planning Apps? The Relationship between Experiential Consumption and Mobile App Acceptance

Ho, Ching‐Wei; Amin, Muslim

doi:10.18502/kss.v3i26.5356

Cited by 4 publications

(2 citation statements)

References 55 publications

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“…The time taken to familiarize themselves with the procedures and features of the systems was also the deciding factor in their adoption of the new systems. The existing literature has abundant studies confirming that effort expectancy leads to customer satisfaction (Ho & Amin, 2019;Pappas, Pateli, Giannakos, & Chrissikopoulos, 2014;Tandon, Kiran, & Sah, 2018). For online shopping, effort expectancy is directly linked to purchase intention for social commerce and mobile commerce.…”

Section: Performance Expectancymentioning

confidence: 99%

The impact of credibility of streamers on the acceptance of live streaming commerce: An extended UTAUT model

Ng,

Wider,

et al. 2024

5008

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This study aims to explore how innovation adoption, based on the Unified Theory of Acceptance and Use of Technology (UTAUT), influences online shopping through live streaming platforms. It focuses on understanding the factors that drive customer acceptance and usage behavior in the context of live streaming commerce. The research employed a quantitative methodology, utilizing a survey instrument to collect data. The participants comprised 237 online customers in Malaysia who were familiar with live streaming as a shopping medium. The SmartPLS software, which is a tool for structural equation modelling, was utilized for data analysis. The findings suggest that performance expectation, effort expectancy, and social influence, which are important components of the UTAUT theory, have a considerable impact on consumer acceptance and usage behaviour in live streaming commerce. Additionally, the credibility of streamers emerged as a critical factor influencing purchase intentions. These findings highlight the importance of streamer credibility in the live streaming shopping experience. This research offers valuable insights for online retailers and businesses utilizing live streaming platforms for commerce. Understanding the factors that encourage customer engagement and purchase can help in strategizing marketing and operational approaches. It also suggests that the streamers' credibility is a vital aspect of the shopping experience, pointing towards the need for selecting and training streamers effectively. Moreover, this study extends the applicability of the UTAUT theory to live streaming commerce, providing a framework for further research in this emerging field.

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Section: Performance Expectancymentioning

confidence: 99%

The impact of credibility of streamers on the acceptance of live streaming commerce: An extended UTAUT model

Ng,

Wider,

et al. 2024

5008

View full text Add to dashboard Cite

show abstract

“…In spite of the need to comprehend what consumers are expecting with the aim of increasing App sales, very limited research is available on why and how consumers decide to purchase paid mobile Apps. Specifically, most of the research in this field has primarily been directed to tackling issues of App adoption (e.g., [14,15]), App design and development (e.g., [16,17]), and App usage (e.g., [18,19]). It is worth noting that mobile App adoption is, to some extent, different from App purchase.…”

Section: Introductionmentioning

confidence: 99%

What Makes Consumers Purchase Mobile Apps: Evidence from Jordan

Al-Adwan

Sammour

2020

JTAER

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Mobile applications (mobile Apps) have changed the ecosystem of the business world. The rapid progression in the market for smart devices and mobile Apps has brought about a revolution with regard to the mobile Apps’ economy. The major revenue stream of this economy is the sale of mobile Apps, with such sales being expected to increase dramatically every year. However, in spite of this, a considerable number of mobile Apps fail to capture consumers’ attention. Additionally, in developing countries such as Jordan, there is lack of research into understanding and determining the major factors that influence consumers’ decisions to purchase mobile Apps. Accordingly, the main objective of this study is to identify the key factors that Jordanian consumers consider in determining whether or not to purchase mobile Apps for their smartphones. To achieve this objective, a mixed-methods approach is adopted. An exploratory study involving a qualitative methods approach (interviews with consumers) is first conducted in order to determine the factors that influence consumers’ purchase behavior decisions. Then, a confirmatory study that employs a quantitative approach (a survey questionnaire) is undertaken to test the proposed model, the building of which is based on the findings of the exploratory study. The results indicate that seven factors are recognized as being pre-eminent when it comes to decisions to purchase mobile Apps. These factors include the price value of the App, App performance, App enjoyment, App trialability, electronic word-of-mouth (eWOM) about the App, App technical reliability and App usefulness. While this study advances our understanding of the main factors that influence mobile Apps purchase, it also reveals useful implications for mobile Apps publishers and developers, in order to promote and increase the sales of Apps.

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Factors Influencing the Intention to Use PeduliLindungi Application Among Indonesians During COVID-19

Darmawan

Lussak²

2022

2022 4th International Conference on Cybernetics and Intelligent System (ICORIS)

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What Drives the Adoption of Smart Travel Planning Apps? The Relationship between Experiential Consumption and Mobile App Acceptance

Cited by 4 publications

References 55 publications

The impact of credibility of streamers on the acceptance of live streaming commerce: An extended UTAUT model

The impact of credibility of streamers on the acceptance of live streaming commerce: An extended UTAUT model

What Makes Consumers Purchase Mobile Apps: Evidence from Jordan

Factors Influencing the Intention to Use PeduliLindungi Application Among Indonesians During COVID-19

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