“…Our sense of smell too has been regularly underestimated (Classen, Howes, & Synnott, 1994); although new evidence suggests we may be better at detecting and discriminating odours than once thought (Bushdid, Magnasco, Vosshall, & Keller, 2014;Majid, Speed, Croijmans, & Arshamian, 2017;Shepherd, 2004), the consensus remains that we struggle to identify odours, with some estimates claiming we can correctly name less than half of the everyday odours we encounter (Cain, 1979). This may be because odour and language are weakly connected in the brain (Engen, 1987;Lorig, 1999;Olofsson & Gottfried, 2015).…”