“…A corporate logic is centered around concepts of organizational size and status (Thornton et al, 2012). Organizational size is often operationalized using total assets (e.g., Eroglu & Hofer, 2011; Falcone et al, 2023; Jacobs et al, 2010; Laamanen & Keil, 2008; Liu et al, 2009; Luo, Guo, et al, 2019; Qiu et al, 2022; Swift et al, 2019), number of employees (e.g., O'Leary‐Kelly & Flores, 2002; Sila, 2007; Yeung, 2008), and other measures such as sales (e.g., Fullerton et al, 2003; Hendricks & Singhal, 2001), and cost of goods sold (e.g., Barker et al, 2022). We chose to use total assets since it is commonly understood as a proxy for firm size as it represents a stable and objective measure of a firm's financial footprint and it is reported annually in line with regulated financial disclosures – buyer total assets should be closely related to a supplier's attention and positive appraisals if the supplier's decision‐making is shaped by a corporate logic (Ocasio, 1997; Thornton et al, 2012).…”