Mitigating and avoiding social unrest caused by ecological forest restoration is a key factor in the coordinated development of forests and society. Forests, which are intricately linked with society, serve as a vital source of timber, non-timber forest products, and ecosystem services. Ecological forest restoration projects must carefully consider the relationship between forests and society to promote their coordinated development. As a key implementation area for the Natural Forest Resource Protection Project, the state-owned forest regions in Northeast China have experienced a crisis regarding harvestable resources and social unrest caused by protection policies and are currently innovating in policies and practices to mitigate social unrest. This study focuses on the history of natural forest resource conservation projects in China’s state-owned forest areas as a case study for empirical research, aiming to provide insights into ecological restoration models that foster harmony between forests and society. The empirical analyses reveal the following findings: (1) As a result of strict protection, natural forest resources on state-owned land have transitioned from providing timber to ecosystem services and non-timber products. (2) The strict logging ban policy has led to severe resource shortages; from 2000 to 2020, for every 10,000 cubic meter decrease in timber harvest, the per capita output in state-owned forest areas has dropped by more than CNY 500 (approximately USD 70). (3) Proactive ecological restoration can effectively alleviate social unrest; from 2000 to 2020, for every additional 10,000 hectares of forest tending, the average wage increased by more than CNY 900 (approximately USD 127). (4) Regional transformation can effectively generate a buffer effect to mitigate social unrest caused by strict forest protection policies and leverage the beneficial resources produced by ecological forest restoration to develop new drivers of economic growth. By systematically reviewing the comprehensive implementation of the NFPP, this paper’s findings provide insights into ecological restoration strategies that promote the harmonious development of forests and society.