Which factors influence individual pro-environmental behavior in the tourism context: rationality, affect, or morality?

Gao, Yang; Ying, Ma; Kai, Bai; Li, Yuan; Li, Xinyan

doi:10.1080/10941665.2021.1876117

Cited by 30 publications

(25 citation statements)

References 119 publications

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“…Because PN differ from attitudes since they tend to be steady over time (Juvan and Dolnicar, 2016), it will be impact by information from social media (Han et al, 2021). Some hiker frequently seeks more hedonistic experiences, and as a result, their PN is not completely activated to undertake PEB in the context of tourism (Li and Wu, 2020;Gao et al, 2021;Zhang et al, 2022). Additionally, some novice trail users believe that it is the government's duty, not an individual's, to protect the environment (Zarei et al, 2020).…”

Section: Discussionmentioning

confidence: 99%

Hikers’ pro-environmental behavior in national park: Integrating theory of planned behavior and norm activation theory

Sun

Zhang²,

Guo³

et al. 2022

Front. For. Glob. Change

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Hikers’ intention for pro-environmental behavior (PEB) directly affects the sustainable development of protected areas, but few studies have been conducted from the perspective of theoretical integration. This study explores the intention of hikers’ PEB from the perspective of individual hikers, based on the theory of planned behavior and norm activation theory. Researchers surveyed 456 hikers in Wuyishan National Park, and the data analysis method employed was structural equation modeling. The results demonstrate that the model integrating TPB and NAM was accepted of hikers’ PEB in national park, and for the hiker, internal demand was found to precede external stimulus for their behavior. The study sheds light on how to better comprehend and advocate for PEB in national parks.

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Section: Discussionmentioning

confidence: 99%

Hikers’ pro-environmental behavior in national park: Integrating theory of planned behavior and norm activation theory

Sun

Zhang²,

Guo³

et al. 2022

Front. For. Glob. Change

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“…Su and Swanson utilized a stimulus–organism–response framework to present and examine an integrated model that investigates consumption emotions (positive and negative) and tourist destination identification as mediating variables between perceived destination social responsibility and Chinese TERB [ 44 ]. Affective factors influence tourists’ willingness to behave in an environmentally responsible manner, and the emotional connection between tourists and the destination, along with the psychological identification that tourists develop with the destination, drive the formation of behavioral attitudes and behavioral intentions related to the environment [ 45 ]. Tourists’ perceived emotions have significantly positive effects on their willingness to pay for rare species conservation [ 46 ].…”

Section: Literature Review and Hypothesismentioning

confidence: 99%

An Integrated Model of Destination Attractiveness and Tourists’ Environmentally Responsible Behavior: The Mediating Effect of Place Attachment

Liao

Law³

et al. 2023

Behavioral Sciences

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This study aimed to empirically explore the relationship between destination attractiveness and tourists’ environmentally responsible behavior (TERB), as based on self-regulated attitude theory. In this paper, we have divided destination attractiveness into two aspects: the attractiveness of a facility’s services, and that of the sightseeing experience, so as to build a structural equation model with mediation analysis. For our research, we selected Wolong National Nature Reserve in Sichuan as the site of our case study, and we conducted a survey using a questionnaire. We then analyzed the path using a structural equation model. Our results show: (1) two elements of destination attractiveness have significantly positive effects on TERB; and (2) place attachment exerts a mediating effect among the attractiveness of the facility’s services, that of the sightseeing experience, and TERB. Therefore, enhancing destination attractiveness and tourists’ emotional attachments to locations could help to promote the implementation of TERB and the achievement of sustainable tourism development.

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“…In addition, AQ is receiving increasing attention due to the growing awareness on negative impacts of air pollution on the environment and, specifically, on people's health (EEA, 2019;Gao et al, 2021).…”

Section: Introductionmentioning

confidence: 99%

“…There is a wealth of literature concerning pro‐environmental behaviors in tourism. Previous studies have been examining how people behave in different contexts, such as daily environments (e.g., Kaida & Kaida, 2016; Larson et al, 2011), holidays (e.g., Gao et al, 2021; Landon et al, 2018; Lee, 2011; Lee & Jan, 2019; Li & Wu, 2020), or even comparing both settings (e.g., Ganglmair‐Wooliscroft & Wooliscroft, 2017; Mehmetoglu, 2010; Miller et al, 2015; Xu et al, 2020), in an attempt to explore the rationale behind individuals' propensity to adopt pro‐environmental behaviors. For instance, altruism (e.g., Dolnicar, 2010; Landon et al, 2018; Lee & Jan, 2019), moral obligation (e.g., Dolnicar, 2010; Juvan & Dolnicar, 2017; Mehmetoglu, 2010; Miller et al, 2015), attitudes toward the environment (e.g., Moeller et al, 2011; Wang et al, 2019; Xu et al, 2020), place attachment (e.g., Dolnicar, 2010; Dolnicar & Grün, 2009; Lee, 2011), and sociodemographic characteristics, such as age, gender, or educational level (Dolnicar et al, 2019; Dolnicar & Leisch, 2008b; Holmes et al, 2021; Juvan & Dolnicar, 2017; Mehmetoglu, 2010) were found to exert some influence on people's pro‐environmental behaviors.…”

Section: Introductionmentioning

confidence: 99%

The role of air quality for reaching tourism environmental sustainability: A segmentation approach based on visitors' pro‐environmental behaviors

Eusébio

Rodrigues

Carneiro

et al. 2023

Journal of Tourism Research

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Due to the growing awareness concerning environmental problems, specifically air pollution, it is crucial to understand the relationship between perceptions of air quality and the pro‐environmental behaviors of visitors. This study segments visitors based on self‐reported pro‐environmental behaviors. A survey was carried out in Portugal (N = 602). Three clusters with different pro‐environmental profiles emerged: eco‐transportation seekers; environmentally committed visitors; and environmentally insensitive visitors. Differences were detected among the clusters regarding pro‐environmental behaviors at home, environmental attitudes, perception of the destination air quality, and perception of the impact of air quality on health, as well as sociodemographic and travel characteristics.

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Which factors influence individual pro-environmental behavior in the tourism context: rationality, affect, or morality?

Cited by 30 publications

References 119 publications

Hikers’ pro-environmental behavior in national park: Integrating theory of planned behavior and norm activation theory

Hikers’ pro-environmental behavior in national park: Integrating theory of planned behavior and norm activation theory

An Integrated Model of Destination Attractiveness and Tourists’ Environmentally Responsible Behavior: The Mediating Effect of Place Attachment

The role of air quality for reaching tourism environmental sustainability: A segmentation approach based on visitors' pro‐environmental behaviors

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