For several decades, Sudan has been plagued by persistent human rights violations, which have caught the attention of the international community, including organizations such as Amnesty International, the African Union, and the United Nations. This paper explores the role of good governance in promoting human rights in Sudan, utilising a qualitative research methodology and collecting secondary data from online sources such as Amnesty International, Sudan Human Rights Report, Human Rights Watch, and Reuters to examine human rights abuses in Sudan from 2010 to 2023, alongside academic journals. A case study approach is used to deeply explore cases of human rights violations in Sudan using secondary data. Findings show that human rights violations persist in Sudan due to ongoing war and state security involvement in violation acts. The research is grounded in John Locke’s social contract theory. The study sheds light on various human rights violations that are prevalent in Sudan, such as arbitrary detention, torture, suppression of freedom of expression, and discrimination, and the consequences of these violations. The article concludes that good governance is essential for protecting and promoting human rights in Sudan and recommends that efforts be made to strengthen governance and foster an environment where human rights are respected and upheld.