Abstract:In the hundred years from 1450 to 1550, the great success enjoyed by the English woollen industry in continental markets was a result of clothiers organising the rural cloth industry in the West Country, Suffolk/Essex, the Kentish Weald and Newbury and its surrounds, to produce cloth that London merchants required. To do this they allocated extensive capital to cloth production: buying wools, sorting and dyeing them, organising their carding and spinning, putting the yarn out for weaving, and then in some cases owning the mills that fulled the cloth and finally shearing it in-house. The leading clothiers carried wool and cloth inventories, developed strong buying networks and offered merchants credit. Clothiers' control over production declined after 1550 as the government exercised greater control over cloth quality and clothiers' freedoms, and as price competition intensified from coarser cloths and new draperies.