2024
DOI: 10.1177/14614448231218992
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Work it baby! A survey study to investigate the role of underaged children and privacy management strategies within parent influencer content

Emma Beuckels,
Liselot Hudders,
Ini Vanwesenbeeck
et al.

Abstract: Nowadays, parents are increasingly drawn to establish a successful influencer status on social media. Being a parent influencer offers an alluring work environment, allowing them to combine devotion to their children and generating a considerable income. However, both scholars and policymakers raise significant concerns regarding the orchestrated and monetized nature of influencer sharenting, which involves sharing children’s personal information online. The present study, which surveyed 89 parent influencers … Show more

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