“…Underpinning these norms is compulsory heterosexuality with intercourse as the defining sexual activity (Frosh et al, 2002;Holland et al, 1998;Richardson, 2010;Segal, 1997). Sex not only has the ability to enhance masculinities, but to undermine them-meeting the approved masculine standard requires that young men be expert, proactive, and voracious (Allen, 2005;Hyde, Howlett, Brady, & Drennan, 2009;Ott, 2009). The fear of failure, of being seen not to measure up sexually, can be a significant driving force for young men making sex a site of vulnerability as well as power (Giordano, Longmore, & Manning, 2006;Holland, Ramazanoglu, Sharpe, & Thomson, 1994;Hyde et al, 2009).…”