The article actualizes the problem of forming flexible human-centered HR at the Ukrainian enterprises, that would satisfy the basic needs of every employee and staff saving, uninterrupted professional progress and adaptive skills for global challenges of the war period, and lead towards national economic self-realization and self-identification of human-personality, and economic stability of Ukraine.
The aim of the article is the reasoning of the necessity to introduce comprehensive innovation principles of human-centered HR at Ukrainian enterprises as an effective counterweight to challenges of the war period and a foundation of the post-war economic reconstruction of Ukraine on the principles of sustainable development in accordance with the European green vector.
The article reveals the authors’ vision of the emergence of a new model of the human-centered HR at Ukrainian enterprises, adaptive to the challenges caused by the war, post-pandemic and accelerated 4.0 Industry. It is suggested to introduce a flexible human-centered culture, a hybrid model of job and working environment of the future, comprehensive flexible well-being programs, and flexible adaptive Agile-approaches according to the principles of human-centrism and aims of the sustainable development, which would promote the creation of safe and inclusive surroundings for the realization of the potential of human-personality as the highest value of Ukraine.
Based on the research results, the authors formulate conclusions and practical recommendations regarding the necessity of the rethinking and renewal of values and priorities under the conditions of the modern global challenges and new possibilities, according to which especially important is the implementation of comprehensive innovative human-centered approaches to HR at Ukrainian enterprises.