2016
DOI: 10.21608/acj.2016.62346
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أثر المصرفیة الإلکترونیة على جودة الخدمة فی القطاع المصرفی المصری ( باللغة الإنجلیزیة)

Abstract: PurposeThis study aims to examine the various Egyptian customers" usage patterns of banking services in an attempt to provide a better understanding of factors affecting customer"s decision of using the electronic banking services. Design/methodology/approachA total of 400 questionnaires were distributed to a convenience sample of customers. No category was used in the sample selection in order to avoid bias; the only condition was that respondents should have bank"s account. FindingsFindings revealed that abo… Show more

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References 22 publications
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