تحليل اقتصادي لأثر تكنولوجيا المعلومات والاتصالات على المشروعات الزراعية في مصر

Abstract

The current study aims to investigate the impact of information and communication technology (ICT) on Agriculture entrepreneurships in Egypt by examines such impacts on the managerial, marketing, and financial performances. Categorical regression analysis had been conducted to measure the linear relation between the dependent and independent variables. The statistical results showed that most of explanatory variables of ICT have significant impacts. With respect to managerial performance, the impact have been proved at significance level of 0.01 and 0.05 as for instance: Increasing the ability to make decisions, increasing the completion of daily work, solving business problems, providing sufficient information about work, helping to develop employee skills, empowering employees to be involved in decision making process, helping in wiping out nepotism ate work , raising the quality of work and perfection, achieving the efficiency and efficacy, reducing the administrative corruption, and helps to introduce the customer services. According to the impact of ICT on the e-marketing mix: product, price, place, and promotion. As ICT improves inventory management efficiency, facilitates participation in e-auctions, increases after-sale services, and helps match prices to the market, have a crucial role in pricing, and improving the flexibility. Regarding the impact of ICT on financial performance potential, ICT helps to activating cost control, boosting efficient use of financial resources, controlling the cost of obtaining money, making wise financial decisions to correct errors, and aiding in time savings when making crucial financial decisions.