The authors conducted research to identify and systematize the principles of development of agricultural consumer cooperation in the agricultural sector of Russia. In particular, it was noted that the agrarian reforms, the processes of integration of the country into the global economic space and the struggle for leadership in the global agri-food market led to the emergence of new forms of economic interaction, including agricultural cooperation, and forced a new perception of the principles of development of agricultural producers traditional for the socialist economy. In this paper, special attention is paid to the principles of state regulation of the activities of small businesses. Within the framework of the presented scientific development, the above-mentioned principles were refined taking into account the new economic reality and supplemented with the principles of the project approach in management. The proposed new managerial tools of state regulation of the agricultural sector based on the principles of the design approach will help to focus the efforts of governments at all levels to achieve concrete results in the framework of the National project "Creation of system of support of farmers and development of agricultural consumer cooperation", but also transfer to small businesses in the advanced level of development.

The Rostov region ranks second in the Russian Federation in terms of the volume of products produced, yielding only to the Krasnodar Territory, while the region is in the zone of risky agriculture, which hinders the production of crop products. A significant part of the region's territory is occupied by agricultural land, therefore, the condition and quality has not only environmental, but also economic significance. Over the past 10 years in the Rostov region, there has been an orientation towards the production of grain crops in all categories of farms, which leads to the need to develop not only effective, but also rational methods and technologies of land use. When analyzing data on yields, fertilization and the amount of grain products produced, it can be concluded that the volume of production is influenced by the yield and the amount of fertilizers applied, 84.1% of the total area of the region is treated with mineral fertilizers. The lands of the Rostov region are subject to natural erosion (water and wind), and also constantly experience anthropogenic influence: plowing of the territory, irrigation, use of pastures. This attitude leads to a decrease in land potential, a decrease in soil productivity, dehumification, erosion, etc. conditions. Researchers of the Federal State Budgetary Scientific Institution FRANTS are engaged in developments in the field of technologies for growing crops, agriculture, and plant protection. In the scientific center, highly productive varieties of grain and leguminous crops have been bred, recommendations have been developed for soil treatment, fertilization, methods of combating weeds, plant diseases and pests, tests of new progressive equipment and technologies for cultivating agricultural crops are being carried out. Everything that forms rational land use. The article discusses the main structural changes in the distribution of sown land by major crops. The research carried out made it possible to determine the principles of rational land use, which are based on the use of modern soil protection technologies and scientific achievements in the field of plant growing, agriculture, and plant protection.