The article analyzes one of the effective innovative tools used by the united territorial communities in the provision of social services, the social order. It was found that the social order system can promote the development of entrepreneurial activity in the regions. In the case of its widespread use, residents are interested in joining this type of activity, creating business structures or acquiring the status of private entrepreneurs. This contributes to the expansion of employment, training and retraining, the development of the business climate, stimulates the development of civil society through its participation in the process of social procurement and social responsibility. It is determined that in order to provide a social order on a real competitive basis, it is necessary to ensure absolute equality of service providers – state, municipal, private, public, religious, individuals, etc. And this is possible only if the autonomy of utilities, their transition to the status of utilities, which should be provided for in the new law on social services. It is determined that an innovative method of social policy is an integrated approach to the provision of social services, which significantly enhances their effectiveness due to improved coordination of social services. It was found that the key problems that in practice complicate the use of the social order mechanism as an innovative method of improving the provision of social services in OTG, are insufficient regulatory support; opposition from state entities that provide social services; non-acceptance by public authorities of "third sector" organizations as an equal partner for social cooperation, leveling their role in providing social services; lack of relevant experience in joint implementation of tasks related to the provision of social services, low level of professional training of many non-governmental organizations.