This study aims to determine and examine the influence of Leadership (X1), Organizational Culture (X2), Work Motivation (X3), and Job Satisfaction (X4), on the Performance of High School Heads (X5) in Medan. This study also aims to determine the theoretical model of performance (fixed model) that can describe the structure of the causal relationship between the exogonus variable and the endogonus variable. This research was conducted in Medan City High School in 2017, with a total sample of 135 people. The research variable data selection uses a valid and reliable questionnaire based on the results of rational analysis (Expert Judgment) and instrument trials of 32 people from the study population. The data analysis technique used consisted of descriptive analysis, test requirements analysis, and path analysis with a significance level of α of 0.05. The results of the analysis revealed Ho was rejected, Ha was accepted. So, there is a positive and significant direct influence of Leadership, Organizational Culture, Work Motivation, and Job Satisfaction on the Performance of High School Heads in Medan City.

Retaining employees has become an important issue for the companies because retention helps the organizations to achieve their goals. This study intends to identify factors used to increase employees' retention. Specifically, this study examines the relationship between person-job (PJ) fit, work engagement (WE), and employees' retention. The study also determines the role of WE as a plausible mediating variable between PJ fit and employees' retention. The study was conducted among 268 engineers in semiconductor companies in Northern Region of Malaysia. The Structural Equation Modeling (SEM) was utilized and it found that PJ fit has positive inclination towards employees' retention and WE. The study also shows WE as positively affecting employees' retention serving as a mediator in the relationship between PJ fit and employees' retention.

This study aimed to determine the effect of augmented reality-based learning media and cognitive ability as well as their interaction on student learning outcomes in engineering-physics teaching. The results of the study revealed that augmented reality-based learning media improved student learning outcomes for activity-centered models and exploratory tutorial models. Furthermore, cognitive ability had a positive effect on learning outcomes, and the learning outcomes of students with high cognitive abilities were better than those of students with low cognitive abilities. Augmented reality-based learning media developed by an exploratory tutorial model proved effective for all students, while those developed by an activity-centered model was effective only for students who had high cognitive abilities.

The purpose for this study is to examine the factors affecting tourists’ revisit intention to UNESCO World Heritage Sites in a developing nation. Additionally, the mediating role of place dependence on this relationship is also inspected. Data were collected via a structured questionnaire from 300 foreign tourists visiting heritage sites in Penang, Malaysia, and were analysed via the Partial Least Square-Structural Equation Modelling (PLS-SEM) approach. Empirical results revealed that emotion of joy, love, and positive surprise, and place dependence affect tourists’ revisit intention to UNESCO World Heritage Sites in a developing nation. Furthermore, the indirect influence of the emotion of positive surprise on tourists’ revisit intention to UNESCO World Heritage Sites via place dependence was the strongest, with the emotions of joy and love ranking behind. The findings suggest that tourism authorities, tourism practitioners, and tourism managements should actively engage with existing tourists and potential tourists via digital marketing platforms and social media marketing tools in order to create long-term engagement and promote the connection of heritage tourism to personal feelings in a memorable way. This permits gathering of high volumes of information from other tourists who share their exciting travel-related details of their visits to UNESCO World Heritage Sites. This study adds the current body of knowledge by furnishing a better empirical understanding of the significant evidence to support the notion that returning tourists (i.e. repeaters) are heavily influenced by emotional aspects and bonding arising from their positive memory during the visit. Directions for future research are also offered.

Dominant role of tourist emotions as an inescapable element in tourism experience has been widely acknowledged. The purpose of this paper is to develop a conceptual idea on tourist emotion to address inadequacy of the past studies to incorporate characteristic of marketing to determine destination loyalty. Emotion and destination loyalty is an important concept in destination marketing being capable to address switching behavior and variety seeking nature among tourist. This paper discussed various theoretical elements regarding the use of emotion which was originally borrowed from the field of psychology and the need for context specific emotion to accurately capture tourist related emotions. This discussion denotes the key differences in the use of emotion in psychology and tourism. It further proposed a set of direction for future research employing emotion in tourism should be heading in order to better position to predict destination loyalty. This paper also discussed various underpinning theories, limitation and practical implication for academia and policy makers. KEYWORDS: Tourist emotion, loyalty, experience, destination.