Purpose This paper aims to investigate the relationships between travel satisfaction, commitment and revisits intention among the UAE international tourists as well as the moderating effect of environmental turbulence. Design/methodology/approach Using the quantitative approach, the experience of individual foreign tourists who travelled to three UAE major cities, namely, Dubai, Abu Dhabi and Fujairah, were probed. Through a drop-off and collect approach survey, 413 usable questionnaires were successfully collected and analysed. Findings The results of multiple regression path analysis confirm tourist satisfaction towards UAE tourism product and services influences their travel commitment and boosts tourist revisit intention behaviour. This paper also demonstrates how the Arab environmental turbulence moderates tourist satisfaction’s effect on revisit intention adversely. Originality/value This study offers valuable input to the UAE’s tourism governing bodies and industry practitioners. While continuously boosting the quality of tourism products and services, they also need to curb the effect of environmental turbulence as it would discourage tourists from revisiting UAE in the future.

This research was conducted to understand students' behavior related to the use of online food delivery services when purchasing food via an online platform at a local university in Dungun, Terengganu. The chosen university is situated in a rural district in Terengganu. The motives behind the usage of online food delivery services among university students from rural areas are still unclear so far. Hence, this study worked to fill this gap by examining the factors that determine the intention to use online food delivery services. Using the convenience sampling approach, 360 students were contacted through social media platforms and the link to the google form was distributed to them upon their approved consent. Data were subjected to obtain descriptive statistics data and inferential statistical analysis such as correlation analysis and multiple regression analysis was carried out. The findings concluded that flexible payment becomes the strongest predictor influencing intention to use online food delivery followed by convenience motivation, price saving, and time saving factors. These findings may be beneficial to the food service provider to improve their online food delivery service to offer better service to customers, especially university students.

Nowadays, consumers are well educated, diverse and technological-savvy thus it is a challenge to marketers to attract consumers' attention. Celebrity endorsement has been used to build credibility of the product, make the brand stand out, and open up new markets. Despite that, it is costly and during endorsement period, celebrity image could shine or tarnish the brand of the product. Thus, the study primarily investigates how consumers' perception and attitudes towards celebrity endorsement influence their purchase intention of celebrityendorsed food and beverage products in Kuala Lumpur. Survey by mean of self-administered questionnaire through purposive sampling was conducted among 120 respondents, in selected area in Kuala Lumpur. The data collected were then analysed to obtain descriptive statistic, correlation, and multiple linear regression. Purchase intention of celebrity-endorsed food and beverage products was found to be influenced by consumers' perception and attitudes. The finding indicated that positive perception and attitudes of consumers towards food products with endorsement could encourage repurchases. Food manufacturing companies could consider having celebrity endorsements for their products.

No abstract

No abstract