Ecolinguistics is the study of the relationship between language and ecology. Environment related concepts like ecology, green, and environmental awareness have been formulated in the modern world to highlight problems pertaining to the state of the environment surrounding us. However, a closer analysis of some Hadiths of Prophet Muhammad on environmental issues which were said hundreds of years ago reveals that he was an advocate of environmental protection and addressed current environmental issues wisely. The study adopts an eclectic ecolinguistic approach using Stibbe's (2015) model of ecolinguistics and Halliday's (1994, 2004) Systemic Functional Grammar to highlight the Prophet's beneficial approach to the ecosystem and, hence, contribute to the communication of "Eco-Islam" (i.e., Islamic environmental ethics). Analysis of some of the Prophet's Hadiths on the environment shows a dominant ecological ideology based on sustaining nature's growth and preserving natural resources. Accordingly, Prophet Muhammad is a pioneer when it comes to preserving the environment. The present study is but an attempt against those who are pushed to insult Prophet Muhammad and claim freedom of expression.
Objective of the present study is to show that Fillmore's (1982) theory of frames can extend in application to include contextualized sentences and phrases, not just mere lexical units or decontextualized sentences as set in the original theory; and to new domains as that of journalism. This extension is beneficial as a detecting tool of hidden ideologies. The study applies Fillmore's Frame semantics to the practice of a popular Egyptian newspaper in covering Covid-19 crisis during the period from the time of breaking news of the virus till declaring it a pandemic. Analysis of the news coverage shows that there is consistent repetition of the same frames throughout the period of examination. Given the tendency not to spread panic or harm economy, focus was on highlighting fulfillment of duty on part of the government and the political system in general and a claim of a stabilized situation.
Muslim women are stereotypically depicted in Western culture as passive victims of patriarchal oppression. However, a close analysis of the discourse of the Prophet of Islam (Muhammad, peace be upon him) refutes this claim. Prophet Muhammad's discourse on women underlies a pro-feminist ideology. Many theological studies have tackled the representation of women in Islam, but few linguistic studies have been conducted. The present study aims at conducting a feminist stylistic analysis of Prophet Muhamad's discourse on women to show that it is pro-feminist. The study is carried out within the framework of feminist stylistics that includes pragmatic and semantic components. The speech act theory, semantic field analysis and Halliday's Systemic Functional Grammar are employed as gender-inscription devices. The study shows that the predominant idea in the Prophet's teachings is that women are independent dignified entities that should be given their rights and respected. The Prophet's presentation of women is always positive. His discourse on women constructs a new brand of femininity where they are projected as precious human beings, worth of protection and gentle treatment. At the same time, they are supportive partners to their male counterparts whose existence is necessary for a good life.
Objective of the present study is to investigate the elements of the Egyptian presidential campaign live Green/ Go Green as a medium of communication in media to explore the tools of persuasion employed and their effect. The method is an interdisciplinary approach combining application of neurolinguistic programming techniques (NLP) of anchoring, reframing, goal setting, and rapport, together with the techniques of repetition and logical argumentation as supportive techniques that enhance NLP tools. Results of this research indicate that the campaign uses NLP techniques to influence the public and frame their minds. The power of NLP is exploited to persuade the public with certain values. Furthermore, in order to strengthen the effects of the employed NLP techniques, the campaign utilizes logics (logical appeals) and the strategy of repetition to be persuasive and to influence the public. More important, a combination of verbal and non-verbal communication is employed by associating words with images.
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