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A culturally thriving nation needs comprehensive tourism. Holistic tourism considers economic growth, cultural preservation, and inheritance, as well as cultural improvement and innovation. The tourism development will assist transportation, hotel, dining, commerce, cultural, and sports sectors. Also, the statistics show that travellers often choose positive-message locations. Many developing countries perceive tourism as a way to achieve long-term growth and are keen to expand worldwide. This study examines how tourists perceive China, particularly Zhanjiang. This place has beautiful scenery, a rich cultural legacy, and cultural heritages. China's tourist services are well-known. This study examines ways to better understand a tourist town's image to help develop national tourism (Zhanjiang). This study will identify contemporary issues in Zhanjiang's tourism by evaluating the current condition and researching the audience's impression. To understand secondary data, examine various media, Zhanjiang's website, news, and blogs. Marketing communication is vital for building a tourism brand. Conversations from relatives and friends, user-generated social media posts, internet celebrity affectionate referrals, corporate media on-site reports, famous film, and television viewfinders, Zhanjiang's official media attention platform, tourist industry projects of travel agencies and blogs created impactful tourists' perceptions of comprehensive tourism. This article addresses establishing a tourism brand in Zhanjiang and developing a marketing plan.     Received: 30 August 2022 / Accepted: 20 October 2022 / Published: 5 November 2022

This article aims to elaborate on the functionality of the neuroscience aspect found in Surah al Insyirah and Surah al Ankabut in efforts to increase happiness and reduce stress experienced during the post COVID-19 Pandemic era. Stress is the body's response to mental stress in human beings in the course of their daily life. This stress stimulus originates from both, outside and inside the human body and involves the limbic system, which is the centre for regulating adaptation in the human body. A growing body of research suggests that long term, stress-induced activation of the sympathetic nervous system (SNS) and the hypothalamic-pituitary-adrenal (HPA) axis may lead to increases in inflammation, which is known to play a key role in the pathophysiology of a variety of diseases. Furthermore, the burgeoning fields of social neuroscience and health neuroscience have begun to identify the neurocognitive mechanisms by which stress may lead to these physiological changes. Tadabur (deep reflection) on the meaning of Surah Al-Insyirah and Al-Maarij, which depict the problems faced by humans, can increase happiness and reduce the stress level in humans who are facing challenges brought about during the post COVID 19 pandemic era. Specifically, we summarize the results of neuroimaging studies that have examined the neural correlates of stress-related increases in SNS, HPA, and inflammatory activity. A set of neural systems involved in threat processing, safety processing, and social cognition are suggested as key contributors to stress-related changes in physiology.

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‘Bahasa Jiwa Bangsa’and ‘Bahasa Menunjukkan Bangsa’ is a Malay proverb to cultivate holdings and identity among Malaysian. This Malay proverb is often broadcast in electronic media or in print media. This campaign emphasizes that language is the cornerstone of race. An effort to uphold the National Language requires strong support and commitment from the community, especially in the Information and Communication Technology (ICT) era. However, in the habit of using new media, they often use the mixed language every day. Mixed language is due to the attitude of some people who are not aware that the use of national language is become more eroded by the use of mixed language. The purpose of this research is to study the influence of mixed language in the new media in the National Language. This study uses a qualitative study method where the data is obtained through interview. A total of 5 informants were involved in the study consisting of New Media Communication student, Universiti Malaysia Perlis (UniMAP)