Purpose of the study: The study is aiming to show that name is a kind of social identification code, i.e., the names serve important social and legal functions that contribute to the identification of the person in society, allowing joining various social institutions. The functioning of personal names plays a significant role in the lives of every member of society. Methodology: The authors of the research article offer an empirical exploration of the transformation of naming newborns in the Republic of Kazakhstan. More specifically, the paper utilizes a grounded theory research procedure to investigate the transformations in the naming of newborn babies in Kazakhstan from the pre-Soviet times to the present. Main Findings: The authors indicated that from the pre-Soviet times, the changes in naming systems in Kazakhstan have been consistent with the socio-cultural and political events of each era recognizing, appreciating, and accommodating Kazakh identities, histories, languages, and cultures. The names should serve as beacon lights that imbue in them self-esteem, health, and wellbeing on the path of their adulthood. Applications of this study: The factual material, scientific results, and conclusions can be widely used in onomastic research, special courses on the theory of onomastics, on Kazakh anthroponymy, comparative onomastics, in lectures on semantics, word formation, lexicography. The results of the research can provide an opportunity for linguists, sociologists, psychologists, cultural scientists, etc. to draw appropriate conclusions on the formation of the national language and national consciousness. Novelty/Originality of this study: The paper carries implications for contemporary anthroponyms. It is important to consider traditional thought as a viable knowledge source for naming newborns and conceptualizing research in anthroponyms, this does not mean the denunciation of newborn naming practices borrowed from other cultures in favor of traditional naming practices. Every newborn is named by the parents for a purpose and a reason.

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This article offers the stratigraphic analysis of modern Kazakh personal names. The data necessary to complete this study was collected from the birth records at the Departments of Civil Status Registration Offices (Almaly, Alatau, Auezov, Bostandyk, Zhetisu, Medeu, Nauryzbai, Turksib regions) of Almaty city. More than five thousand personal names of newborns born in2010 are subjected to this analysis. Modern Kazakh personal names are classified according to ethno-linguistic groups and subgroups. The ethnolinguistic aspect of the research allowed to reveal features of formation and development of modern Kazakh anthroponymy. The results of the study indicate that the Kazakh people were able to preserve the historical memory of culture and develop national traditions of naming through historical periods. The results of the research indicate that the national code of culture is preserved in Kazakh naming system as a fact of historical memory, the national traditions of naming are maintained accordingly. However, it should be noted that currently Kazakh anthroponymy is developing in four directions. Firstly, the Turkic-Kazakh traditions of naming are preserved, which are fundamental in the development of Kazakh anthroponymy. Secondly, there is an increase of Arabic names, which is associated with the growth of religious sentiment in society. Thirdly, penetration of Russian and European traditions of naming into Kazakh naming system. Fourthly, the occurrence of a new trend of naming: the formation of double names through a hyphen, double names that are written separately or together.