This paper examines the issue of sustainability in Writing Across the Curriculum (WAC) programmes, focusing on the role of 'bottom up' initiatives in their development and spread. It argues that, although this element is essential for the start up of WAC initiatives, sustainability can only be achieved through institutionalization, a process requiring 'top down' measures. Since both bottom up and top down approaches are essential to successful implementation, it is critical to find the right balance between both approaches. The experience of WAC implementation at the Mona Campus of the University of the West Indies, Jamaica is used as a context within which to examine these issues. This example demonstrates a mix of bottom up and top down implementation approaches, but with insufficient top down commitment to guarantee sustainability. It concludes by looking at lessons learned and areas of continued activism which have borne some fruit. It is suggested that the issue of sustainability in the case of grassroots advocates is perhaps better conceptualized as sustained efforts to establish programmes, rather than programme sustainability per se.

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The goal of this study is to inform teachers' practice by identifying specific language strategies that young children use in their play and suggesting ways that teachers can build on our findings to support students' language and literacy. Deductive analyses of video-recordings of 5-year old children playing at the sand center revealed that children used cohesive strategies, such as repetitions and conjunctions, to tie together the ideas from one speaker to the next, in order to maintain the flow of the play. Children also used facework strategies, such as complimenting peers, softening regulatory language with words such as "just," and showing interest in others' activities. These strategies helped children to build relationships with peers and enhance their positive self-esteem as members of the play group. Children used language primarily for imaginative purposes, in addition to communicating information, regulating others' behavior, and expressing their individuality and emotional responses to activities at the sand center. Primary teachers may find these results useful for guiding assessment of children's knowledge of and flexibility in using linguistic and semiotic resources to achieve social purposes and to create cohesive narratives in informal interactions.