Establishing a sustainable waste management system concerns multiple aspects of the prospected geo-locations. Among them, the dynamics of the socio-economy play a crucial role. Based on the idea of circular economy (CE), the amount of waste, in general, should be reduced and the process of social involvement is embedded. This study aims to examine the social willingness towards a sustainable waste management system at a local level in Georgia. The research study was conducted with waste management analyses in Marneuli city in the South-Eastern Georgian district of Kvemo Kartli, as well as a survey in 510 households in Marneuli. A descriptive statistical analysis and a narrative analysis were used to evaluate the results of the survey. In Georgia, as a transitional country, local participation is still not well developed. However, this research study shows that the potentiality and the social request for the environmental actions at a local level exist. The key results of this study are that the robust connection with the locals is a fundamental factor in implementing a sustainable waste management plan at a local level.