This article explores how migrants were visually presented during the so-called migration crisis in southeast Europe in the fall of 2015. It considers photographs from two public broadcasters' news portals: Slovenia's rtvslo.si and Croatia's hrt.hr. The focus is on a specific category of images we label subjectless images; that is, images visually representing migrants and migration that avoid showing migrants as subjects. In these images, subjects are substituted by objects that metaphorically, metonymically, or symbolically stand for migrants and migration. The article explores the ideological operation of subjectless images, which operates through the logic of substituting human subjects with metaphorical, metonymic, and symbolic objects. What is presented to viewers as a certain object's mimetic image is explored within the production of a specific narrative and signification.
This article explores how the Slovenian women's lifestyle magazine Naša žena ( Our Woman) helped the Yugoslavian socialist project construct and shape the ideal socialist woman, and argues that she became the crucial ally in implementing socialist ideas in the everyday lives of Slovenians. The article shows how texts on food preparation and consumption, as well as those touching on household management and family care, published in Naša žena from 1960 to 1991 played an important part in the ‘civilising’ process that shaped behaviour, directed cultural and social practices, influenced social relations and constructed women's identities during socialism. We show how food-related texts (articles, recipes, columns, advertisements and advertorials) were never far removed from the larger political and economic socialist realities. In fact, they bore witness to changes in living standards and told stories about gender regimes, socialist ideologies and fantasies. These texts belong to a corpus of social transcripts that guide collective understandings of what it means to select, prepare, cook and eat food; what constitutes good cooking and eating; and who is responsible for preparing meals. Despite official socialist feminist rhetoric about freeing women from backward patriarchal arrangements, this article shows that texts offering food-related advice in socialist Yugoslavia contained explicit instructions for the ‘correct’ performance of the social roles of women, legitimising women's roles as worker, mother, wife and housekeeper. Above all, a woman was to be an ‘engineer’ of the private domain whose goals were to feed her family and keep the nation healthy and hence productive, and to modernise her kitchen in support of the technological and economic development of Yugoslavia.
By using critical discourse analysis, the article focuses mainly on ways in which migrants are constructed through language in the most widely-read Slovenian tabloid newspaper, Slovenske novice (Slovenian News). The article begins with a definition of tabloid discourse and continues with an empirical exploration of how migrants are constructed as “the other” and Slovenians as victims. The empirical material covers the period from 20 August 2015 to 31 December 2015. The author establishes that tabloid discourse mainly employs binary dichotomies between “us”, who are represented as victims, heroes, and heroic victims, and “them”, who embody a threat to the culture and security of the majority population.
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