It is undeniable that the use of plastic, especially disposable plastic has become a part of an everyday life of a human. In Indonesia, the waste management is still at its minimum point and unbalanced to the amount of plastic consumptions. Government stated that schools around Indonesia still need education regarding waste. The importance of providing education about plastic and waste from an early age can help educate the children in order to raise their awareness about the use of plastic wisely. Based on the research that has been done, the target readers ranging from 8-13 years old doesn’t know yet the harmful effect of what plastic can cause. Pop-up book is the chosen media in order to facilitate the distribution of information, the book is packed with interactive pages, making it easier for children to remember what they see when they are directly involved on a media.