Purpose -The purpose of this paper is to develop and empirically test model depicting the relationships among perceived environmental uncertainty, domestic and foreign networking, and export performance. Design/methodology/approach -A sample of small and medium sized enterprises (SMEs) from Finland, Sweden and Norway serve as the study setting. Data were collected via mail surveys from random samples of SME owners/managers. Usable responses were 75 from Finland, 111 from Sweden and 71 from Norway. Findings -Of the four dimensions of uncertainty, only uncertainty about supplier markets emerged as a significant driver of domestic networking activities of SMEs. While domestic networking did not have a significant influence, foreign networking showed a significant positive impact on SMEs' export performance. Firm size was found to have positive impacts on foreign networking and export performance.Research limitations/implications -The study was limited to manufacturing SMEs in a particular region. Replications in other industries and regions are needed to validate the current findings. People from Finland, Norway and Sweden share similar cultural values and they are low on uncertainty-avoidance. Hence, they are not threatened by environmental uncertainties and, consequently, may not feel compelled to engage in networking to reduce uncertainty. Practical implications -The positive linkage between foreign networking and export performance suggests that public officials in these countries should encourage SMEs to strengthen their existing foreign networks and facilitate formation of new ones via trade missions in other countries. Originality/value -Understanding the role of networking, as a potential buffer between environmental uncertainty and export performance, should be of interest to both researchers and practitioners.
Purpose – The purpose of this paper is to unfold factors anchored in visitors’ experiences possibly determinant of the success or failure of cultural festivals. Design/methodology/approach – The studied data included 931 experience descriptions, 23 interviews and 51 empathy-based stories collected from 17 cultural festivals around Finland during the summers of 2012 and 2013. The nature of the study was exploratory, the theoretical framework was social constructionism, and the analysis was done using Foucauldian discourse analysis. The Method of Empathy Based Stories, a non-active role-playing technique, was used in the data collection. Findings – The identified success factors were the programme, good quality food, sense of community, chill-out opportunities and building blocks of one’s identity. The factors that might cause failures were commercialised and low-quality programme, the low quality of services, commercialism demonstrated by elevated ticket and service pricing, VIP services confronting egalitarianism, crowd control and queueing and anti-social behaviour. Practical implications – Three areas of particular interest were: how to nurture identity construction and personal well-being, how to enhance egalitarianism within the festival community, and how to promote the desired code of conduct without applying unnecessary rules and restrictions. If successful in these, the festival could boast of features that are not easy to replicate and that could create a competitive edge. Originality/value – Empathy-based stories combined with discourse analysis contributed new insights on the issues of the success and failure of festivals. The empathy-based stories were particularly useful in retrieving informants’ perceptions of the future and for identifying factors that might cause failures.
Discusses the importance of tourism on a country's overall economy. Highlights Finland as a particular example, where, due to tourism, the balance of trade soared from a $33.1 million deficit in 1963 to a $34 million surplus in 1970. Analyzes various studies into the tourism industry and examines their findings. Uses a sample of 681 foreign tourists visiting Finland as a survey to gauge tourists' perceptions of 12 European tourist destinations. Reveals findings, inter alia, that: Spain is perceived as the best value for money; Holland has strong accessibility; Ireland is ranked last in offering a cultural experience to tourists. Uses data obtained by survey to concentrate on people's perceptions of Finland. Reveals findings, inter alia, that: Finland is most unlike Germany, Spain, Holland and France; Finland is most like Norway, Denmark and Sweden. Concludes that public and private tourism organisations throughout the world need a focused marketing approach to identify the travelling public's needs.
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