Resumo: A partir das consequências da pandemia causada pela contaminação do novo coronavírus no cenário mundial, a sociedade precisou se adaptar para garantir a manutenção de suas atividades com segurança. Diante da necessidade de distanciamento social, as empresas adotaram o trabalho remoto, as escolas passaram a realizar as aulas online e as lojas empreenderam esforços no comércio e marketing virtuais. Neste contexto, o grupo do
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