Japanese-Language Proficiency Test (JLPT) is a test which developed in Japan and has become the standard for Japanese language competency certification worldwide. JLPT preparation is done generally by practice answering questions. But in the process, students find it difficult and boring. This study developed learning medium for N4 level JLPT preparation using social media Instagram. Instagram has a feature called "Instagram filter" that allows users to take photos, play games, and even do live quizzes through Instagram stories. Through this feature, JLPT N4 questions are made into quizzes with materials that include sentence patterns (bunpou), vocabulary (kotoba), and kanji. The method used in this study was qualitative method with a descriptive approach. Based on the quantitative data that obtained from the distribution of this learning media, it can be concluded that the Instagram filter learning media is quite attractive to students not only from Indonesia but also from various countries. This media is used quite frequently by many users, and has potential as a medium for learning Japanese. Instagram filter media can be developed further to explore other potentials and can be developed into better learning media in the future.
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