Most of the studies investigating innovation adoption behavior focus on technological products and services. Considering the significant gap in the conceptualization and operationalization of social innovation adoption behavior in the literature, the aim of this study is to provide an insight to the adoption behavior of social innovations. The effects of perceived usefulness, perceived enjoyment, perceived ease of use and need for approval are investigated within the context of time bank activities in Turkey. The result of the analysis supported the significant effect of all independent variables with a higher impact of perceived enjoyment.
Purpose
This study aims to investigate how employees in export departments help firms develop dynamic capabilities that drive firm performance in global markets. It draws from the previous scholarship in organizational behavior and international business.
Design/methodology/approach
Since microfoundations of firm capabilities have not received adequate attention in the context of international business, a qualitative research was carried out by conducting semistructured interviews with export managers to provide new theoretical and practical insights about the role of export department employees in developing firm capabilities.
Findings
The results show that organizational citizenship behavior and communication skills are the most highlighted characteristics of export department employees that underpin the improvement of firm capabilities, which in turn, boosts export performance. In addition, teamwork emerged as another contributing factor to firm capabilities.
Originality/value
This study addresses the microlevel foundations of firm capabilities within the context of international business by uncovering the characteristics of export department employees and their team-level contributions to the capabilities of exporting firms.
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