Sharing of ideas, opinions or any information with the help of the medium of virtual networks, online communities and computer-based innovations is known as social media. Blogs, social networking sites like Facebook, WhatsApp, YouTube etc, Microblogging mediums, Photos etc. that run with the help of internet, provides the end-users with swift communication and aids in providing awareness, by influencing large audiences contributes to social media. Healthcare sector is rapidly adapting social media by providing a medium to the patients, physicans and HCP’s to discuss and communicate medical information and knowledge outside the vicinity of a hospital or clinic. These days, patients, their relatives, friends or family use the social media to provide knowledge to the world and educate them incase they have similar ailments. There are several blogs and forums related to medical knowledge where users tend to ask their problems to the physicians and get a reply back to their problems.Medical specialists join such online medical forums that helps them to research in a better manner, refer colleagues, increase their network and read health related articles and updates. With every good thing, comes an attached risk which is related to the use of social mediums, where the image of a Healthcare professional could be at stake due to the unprofessional content against them. There are various limitations to the HCP’s in case they seek to share patient stories online as it could be a case of breach & privacy. Nevertheless, this research study highlights the role played by social media in digitally redefining and empowering healthcare sector from the perspective of clinical and patient centric health literacy and health guides.

In this paper, we outline a multi-faceted technological approach for addressing the problem of cyberbullying, focussing on actions which can be taken within educational institutions, for students in elementary and secondary schools. Our proposals include a specific program to introduce in schools, one that will engage students to discourage cyberbullying. This is accompanied by a few distinct approaches for analyzing data within online social networks, which may help to identify potential victims and bullies, resulting in additional insights for students. We discuss as well other parties who can partner with educational institutions in curtailing cyberbullying, notably ones who can assist in providing safer social networking environments. We conclude with a reflection on the responsibility of all individuals, learning from student years through to adulthood, inspired by lessons revealed from our reflections on this important topic.