The purpose of the research reported here was to examine the social reactions* of persons who in response to prejudice questionnaires indicate that they do not discriminate by race (le, are unprejudiced) Two aspects of their reactions were examined First, numerous studies have shown that race is given more weight than other cntena for the determination of sociai reactions which entail permanency, intimacy, and personal mvolvement with the target involving reactions, e g, accept as a spouse (Allen, These studies indicate that whites' involving reactions reflect nonacceptance of blacks However, generally these studies either did not include a classification of subjects by prejudice level or classification was based on experimenters' arbitrary and subjective notions rather than an mdependent test Thus, one concem of the present study was to determine whether the strong tendency to nonacceptance of black persons cited above generahzes to persons who claun to be unprejudiced A second concem relates to the "positive prejudice" effect reported by Dienstbier (1970) Dienstbier has shown that for social reactions which do not entail permanency, intimacy, and personal involvement (noninvolving reactions, eg, eat lunch On the fadmg of sociai stereotypes Studies m three generations of college students Joumd of Personaltty and Soctd Psychology, 1969, 13, 1-16 Kuk, R E Expenmentd destgn Procedures for the behat^tord sciences Belmont, Calif Brooks/Cole Publishing Co , 1968 Mezei, L Perceived sociai pressure as an explanation of shifts in the relative influence of race and belief on prejudice across sociai interactions Joumd of Persondtty and Socud Psychology,A httle fadmg, a httle faking Joumd of Persondtty and Soctd Psychology, 1971, 18, 247-255 Silverman, B I, & Cochrane, R Effect of sociai context on the prmciple of behef congruence Joumd of Persondtty and Soctd Psychology, 1972, 22, 259-268 Stem, D The influence of behef systems on mterpersonal preference A vahdation study of Rokeadi's theory of prejudice Psychology Monographs, 1966, 80, (8, Whole No 616) Stem, D, Hardyck, J A, & Smith, M B Race and behef An open and shut case Joumd of Personday and Soctd Psychology, 1965, 1, of Persondtty and Socud Psychology, 1967, 7, 316-<}28 Weitz, S Attitude, voice, and behavior A repressed affect model of mterracial mteraction. Joumd of Personaltty and Sodd Psychology, 1972, 24, 14-21 Wicker, A W Attitudes versus actions The relationship of verbal and overt behavioral responses to attitude objects Joumd of Social Issues, 1969, 25, 4J-78 Winer B J Stattsticd principles in expenmerttd destgn New York McGraw-